Transcript
Automated Service Provisioning
Dan Kusner – SE, APAC
Agenda What is Automated Service Provisioning ? Why Automate ? Case study with Automated Service Provisioning
Proprietary and Confidential
What is Automated Service Provisioning ?
OSS/BSS Architecture
Service Delivery Platforms Charging
Content Management
Telecom Apps Server
Device Management
Billing
Customer Care
Service Fulfillment
Service Assurance
Rating & Pricing
Customer Interaction
Order Management
Service Management
Partner & Interconnect
CRM
NRM / Inventory
Fault & Event
Fraud & RA
Subscriber Management
Activation
Performance
Mediation
Workforce Automation
Eng Tools
Probe Systems
Network Management Systems Mobile
Residential Broadband
Middleware
Proprietary and Confidential
Business Data Services
PSTN
Service Fulfillment (Next-gen) Customer Care
Billing
Order Management
Eng Tools
Partner CSPs
Activation
Inventory / NRM
Service Assurance VoIP eMail
Activation
IPTV Gaming
Conferencing
IMS
Content Service Delivery Platform Network
Network
Proprietary and Confidential
Service Fulfillment Order Management – The customer ordering process from capture through activation, delivery, notification of other business functions, and updates of corresponding OSS/BSS and data stores. Provisioning/Activation – The process of activating network elements to create capacity and services as well as the process of configuring NEs, services and CPE to deliver services, features, and functions to customers. Inventory – The source of record for network element, service, customer, and third party provider physical and logical configurations.
Proprietary and Confidential
Additional Automation Zero-touch provisioning IPTV STB configuration (auto-discovery) Increase customer satisfaction with plug and play like capabilities
Integration with Service Assurance (Fault) Service Assurance queries Service Fulfillment for customer information (based on device alarm) Service Assurance instructs Service Fulfillment for network related action (based on device alarm or notification)
Proprietary and Confidential
Why Automate ?
Overall Challenges Coordinated control across network and applications Unique application security, bandwidth and QoS needs Service configuration across network and applications
Customer self-service - millions of service configuration changes daily Service fulfillment scalable
Management of potentially hundreds or thousands of unique applications Able to build and offer new and unique service offerings in days Offerings available on a portal for customer acquisition
Proprietary and Confidential
Challenges By Domain Residential Broadband Services Must automate to handle the volumes Moving from Internet Access to IPTV, gaming, blended services
Enterprise Services Not volume, need consistency and control Rapidly customize Deploying VPNs and value-added applications
Mobile Services Must handle a wide range of messaging, email, MMS, content, download services, location services, commerce services, with a seemingly limitless number of options and combinations. Mobile apps have potential to take off (iPhone SDKs, etc.) which could lead to many more services to support. Proprietary and Confidential
Case Study Triple Play
Subex Service Fulfillment Solutions
Proprietary and Confidential
Next-gen service fulfillment Syndesis product fit Syndesis Controller Customer Care
Syndesis Adaptive Resource Manager (ARM), Syndesis TrueSource Syndesis NetProvision, Syndesis NetOptimizer
Billing
Order Management
Eng Tools
Syndesis Application Configuration Manager (ACM) Partner CSPs
Activation
Inventory / NRM
Service Assurance VoIP eMail
Activation
IPTV Gaming
Conferencing
Syndesis Express bundles: ACM, NetProvision, Service Manager, Service Creator, Management Console
IMS
Content Service Delivery Platform Network
Network
Source: OSS Observer Proprietary and Confidential
Enabling Zero-touch STB Provisioning 8
1. RG Gets IPAddr from DHCP
Service Manager
2. DHCP registers RG with DSLAM Port ID (Option 82) 3. STB gets plugged in and makes Bootstrap request for service using Device ID & RG IP
Key Value Proposition 4. IPTV Middleware generates exception event to IPTV AM (Device ID & RG IP) 1) Accurate data cache allows
6
1) Ability to accept requests from Network NetProvision
ACM
Handler
correlation of DSLAM Port andrequest MSTVtoAcct ID 5. ACM accepts event and directs
5
DHCP to correlate IP and DSLAM Port ID 6. ACM requests SM for IPTV Acct ID correlated to DSLAM Port ID
MSTV Key Value Propositions AM 1) Real-time event handler
5750 AM
2) Validate STB capabilities with existing service mix (Future)
7. ACM adds STB Device ID for IPTV Acct ID 8. Notify Order Management to complete ordering process and begin billing
Key Value Proposition
0-Touch
7
5750 DHCP
2
4
1
STB
RG
DSLAM
MSTV 3
Key Value Proposition 1) Deep Discovery of RG once plugged in to feed details (Serial #, MAC addr, time, etc) to offline systems Proprietary and Confidential
Enable Zero-Touch STB Provisioning Removes customer buying obstacles (aka reducing “friction”) Enables more efficient Operations Less truck rolls No CSR interaction Fully automated to avoid manual input errors
Increase customer satisfaction with plug and play like capabilities
Enable Zerotouch STB Provisioning Proprietary and Confidential
Express automates the complexity IPTV Request • Account ID • QoS Profile • Channel Packages
IPTV Middleware • Create Account • Add channel packages • Associate STB to account
Residential Gateway
DSLAM
Ethernet Switch
• DHCP / PPPoE Profiles • Traffic Prioritization • QoS, Security Profiles • Associate Subscriber ID • Associate Site ID • Customer Information • DSLAM Information
• Enable Port • Associate Subscriber ID • QoS and Bandwidth Profiles • Assign Subscriber VLAN ID • Connect to Network Side
• Create Service Access Point • Associate VLAN ID • Associate VPLS • QoS, Policing, Bandwidth Profiles • Access Control • Associate Subscriber ID
Proprietary and Confidential
Provisioning: IPTV Platform Activating IPTV Middleware Services
STB management Zero-touch STB configuration - auto-discovery Pre-provision STB association
Account Management Multiple Devices (STB) per account Multiple Users per Account Account/Device/User management (PIN, credit limit, etc.)
Subscriber Group and Package Management Multiple Package subscription support Offers & Grant support VoD, PPV
Proprietary and Confidential
Provisioning: Residential Gateways Activation CPE
RG management
CPE creation, pre-provision CPE configuration
Zero-touch CPE configuration - auto-discovery
Policy management and account assignment
Push modifications to Auto Config Server
Understanding TR-069 standards
Proprietary and Confidential
Provisioning: IPTV Services Policy and DHCP Servers Account
Management
Account configuration
Multiple User handling per account (DSL, STB, IAD, RG/CPE, etc.)
DHCP parameter assignments
IP Pool assignment
Policy Management (bandwidth, etc.)
Account and User feature Assignment, Packages/Services, ProfileSet
Infrastructure management
Organization, Domain setup
Profile Set setup
DHCP options, IP pool options
Proprietary and Confidential
IPTV Service Fulfillment Challenges Rapid Deployment of New (and differentiated) Service Bundles for IP-TV Ability to support high volume flow-through environments including self-service portals Manage multitude of vendors in an emerging technology Provide a simplified user interface so services can be quickly and efficiently provisioned in network OpEx efficiencies through next gen and consolidated Provisioning platform Residential Gateway management Bandwidth, Security and QoS Synchronization
Proprietary and Confidential
Thank you!
