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Digital Advantage With Hp

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Watch change or drive change Traditional sign and display printers need to decide what kind of company they want to be: one that lets the market change around them, or one that adopts new ways of doing business so that the market comes to them. HP offers the broadest portfolio of digital wide-format printers for indoor and outdoor applications, on rigid and flexible substrates using solvent, water-based, UV-curable and latex inks. HP helps you incorporate digital technology into your existing analog workflows, or completely convert to digital with confidence, providing you with: • Industry-leading, best-in-class quality • Innovative and disruptive technologies • Workflow efficiency • Environmental innovation and stewardship With HP, you can choose the best printing solution for expanding your current diversified screen and offset, commercial offset, flexo or digital printing offering into more versatile and profitable digital offering. With HP, you can choose the best digital printing solution for YOU. Whatever your needs now and in the future, HP is the partner you can trust to help you grow your business by expanding your digital printing offering. HP Scitex FB7500 Printer HP Scitex FB6700 Printer HP Scitex TJ8300/ 8350 Printer series HP Scitex TJ8500/ 8550/8600 Printer series Flexible applicationS Exhibition & event graphics Outdoor event banners POP posters Light boxes * Vehicle graphics Billboards – papers, SAV, PVC Explore today’s digital growth paths You have spent years building a well-structured relationship with big brands. Your customers trust you to deliver quality printing and responsive service. With digital printing, you can leverage these relationships to bring more business into your company. Offer your customers new services With digital printing, you can offer new services that are not possible or are too expensive using analog printing technologies, including: Print digitally beyond the crossover point Digitally print an entire job that covers multiple touch-points, formats and localizations, breaking it down into several quotes. Progressive, Profitable Printing Build your digital advantage with HP  ariable data printing (VDP) V Offer large-format variable data printing for highly effective versioned campaigns that cover the full breadth of signage formats. Costeffectively produce customized signage for different branches and regions, test marketing, and more; customize packaging production runs and add barcodes and branch- or region-specific graphics and text. The possibilities are endless. Ultra-short run printing Samples, test runs, re-prints, test marketing, one-of-a-kind printing, and more. You can cost effectively meet a wide range of short-run printing needs for a wide range of customers.  loss printing G Add more variety to your offering. The HP Scitex FB7500 Printer and HP Scitex TJ8600 Printer enable you to offer print buyers different gloss levels and more creative signage without adding finishing resources. You can precisely control the finishing level and highlight key elements with selective gloss that grabs consumers’ attention.  ouble-sided printing D With the HP Scitex TJ series Double Sided Upgrade, you can add more applications and print more, with a complete, single-operator workflow. all-in-one cutting Add the in-line cutting capabilities to the HP Scitex TJ Printers series and save on footprint, labor and time. Wall murals & interior decoration Double-sided banners Rigid Applications POP/POS & 3D displays Directional signage Exhibition & event graphics Inline lamination Gain fully automated all-in-one printing and lamination with the HP Scitex FB6700 Inline Lamination Upgrade. Use just one operator for everything, eliminating the finishing bottleneck while reducing demand on production floor space. Interior design & product decoration Short-run packaging * Please refer to the HP Scitex TJ8600 datasheet for more details. See www.hp.com/go/scitexTJ8600 HP Scitex FB7500 Printer HP Scitex TJ8500/8550/8600 Printer series HP Scitex TJ8300/8350 Printer series HP Scitex FB6700 Printer Your partner for converting from analog to digital printing Job Name: Paper posters. Ordered quantity: 200 sheets of 27.8 x 39.4 in (6 prints per sheet on digital). GAIN OF COMPARE THE RESULTS Improve your net profit by 84% on this job with an HP Scitex TJ8600 Printer versus a large-format offset sheet-fed press. PER JOB! HP Scitex TJ8600 Printer Production time Production time 2.1 hours 1 3 Production cost per job 0 Production cost per job $932 $736 Total material used 3046 ft 2 1593 ft Net profit per job Net profit per job $226 $415 4.9 hours 2 WASTE SAVING 2 Gain 11,022 ft 6 PRODUCTION COST SAVING $574 Total material used WASTE SAVING 1345 ft2 9677 ft2 2 Net profit per job $1886 per job 4 $5974 Net profit per job $189 HP Scitex TJ8600 Printer Gain $549 $2435 4-Color Automatic Screen $1400 $14,000 $1200 $12,000 $1000 $10,000 per job 280 $600 $4000 $2000 COST $400 $200 300 Crossover point at 494 sheets $6000 sheets 200 HP Scitex FB7500 Printer $8000 Crossover point at 100 2 Production cost per job Total material used $16,000 QUANTITY 0 $6548 $1600 $0 0 6 Production cost per job 1453 ft2 0.4 HOURS 4.5 hours 4 €0 0 QUANTITY 200 400 Once you have made the decision to add digital capabilities to your offering, HP is the natural choice for your digital partner. With our development approach — which emphasizes uptime and investment protection — and our worldwide service organization, we are fully committed to your success. The HP approach to development TIME SAVING CROSSOVER - Foam PVC - 48 x 96 in - 4-color - 300 items $800 COST Production time 0 CROSSOVER - Paper - 27.8 x 39.4 in - 4-color - 200 items Large-format Offset Sheet-fed press Production time 3 PRODUCTION COST SAVING PER JOB! HP Scitex FB7500 Printer $196 Total material used 2 $549 4-Color Automatic Screen 1.1 HOURS 1 GAIN OF COMPARE THE RESULTS Improve your net profit by 29% on this job with an HP Scitex FB7500 Printer versus a 4-color automatic screen press. TIME SAVING 1.0 hours 2 Ordered quantity: 300 sheets of 48 x 2440 96 in. $189 Large-format Offset Sheet-fed press 0 Depend on a long-term digital partner Job Name: Rigid indoor signage, 0.12 in thick foamed PVC. 600 As HP continually works to develop new and better digital largeformat printing systems, we remain committed to two cornerstones: maximum uptime and protection of investment. Maximum uptime HP works to ensure maximum uptime of all its large-format printers, with procedures and programs in place from the design stage, through manufacturing, to after-sales. •D  esign and manufacturing – HP large-format digital printing systems area designed to be production floor workhorses. In development, rigorous testing ensures high reliability of all the system as a whole and of its components, including the printheads. •S  erviceability – At HP, we believe that the more regular maintenance and problem solving that can be done in-house by your own team, the better. With no need to wait for a service call in order to solve key common issues, you can get back to production quickly, with minimum downtime. • Customer care – Our entire customer care structure is geared to one very fundamental goal: to ensure you enjoy maximum uptime and productivity from your HP printing solution. That’s why we offer a wide array of service programs and tools, such as spare parts kits and remote support, along with complete training and support programs, warranty packages and advanced IT and logistics infrastructure and systems. Investment protection Extending your printer’s capabilities and obtaining complete workflow solutions are cost-effective ways to grow your business. HP frequently introduces upgrades, options and finishing solutions that you can add to address new applications or to get more value from your existing system. Service infrastructure HP has the largest worldwide service organization in the large-format printing industry. We are uniquely ready and able to support you – now and in the future Progressive, Profitable Printing © 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein. 4AA1-7356ENW, June 2010.