Transcript
From a Pilot to a Commercial Roll Out
Mag. Franz Heinzl Linz AG
F. Heinzl
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Overview
The Company The project Services Marketing Applications Summary
F. Heinzl
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Austria 8 million inhabitants
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Upper Austria
1,4 million inhabitants
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Linz AG 228.000 customers Versorgung Linz AG Strom
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Holding
Infrastructure Services for Upper Austria 105 communities 2.258,7 km² 2662Employees € 540 m turnover
Refuse disposal Waste water
Public Transport
Power generation&supply Telecommunication Network Services Power Line F. Heinzl
Administration Billing
Gas Supply District Heating Seite: 6
Company Profile
550 Employees € 297 m turnover 228.000 customers 7.592 km circuit lines 2.912 transformer stations Department „Übertragungstechnik“ (Telecommunication Services) 60 Employees 667 km Telecommunication Cables (approx. 14.000 km copper-pairs) 570 km Fiber Optic Cables (approx. 10.000 km Fibers) •CityCore – Dark Fiber & Loop Services •CityLine – SDH Backbone Services •CityLAN – Switched Gigabit Ethernet MAN Service •Speed-Web – PowerLine Internet-Access-Product F. Heinzl
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Telekommunikations Services Speed-Web CityLAN CityLine CityCore
0,1
1
10
100
1000
Mbit/sec
Produktbezeichnung
Dienstebeschreibung
Zielgruppen
Kapazitäten
CityLine CityLAN CityCore
Transfer of transparent channels Metropolitan Area Network High-End business links
Carrier, business customer Business customer, SOHO Carrier, business customer
2 Mbit/sec - 2,4 Gbit/sec 2 Mbit/sec - 1 Gbit/sec Dark Fibre or Lambda
Speed-Web mini Speed-Web midi Speed-Web maxi
Broadband internet access via powerline Broadband internet access via powerline Broadband internet access via powerline
Beginners Standard user Power user
256 kbit/sec 375 kbit/sec 768/375 kbit/sec
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Joint Venture in Austria
Speed-Web Consulting GmbH technology and know how to build up a commercial powerline business
Power industry, City Carrier Austria F. Heinzl
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Speed-Web Function
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Speed-Web Function
Customer Modem
Gigabit-Backbone
VDSL, HDSL LWL
HA
Transformer
Meter
Computer
Management PLC
ISP F. Heinzl
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24 hours online on each socket
Speed-Web Function
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Powerline – the Project in Linz ►Pilot from 04 – 10/2001 Testing the lowvoltage network for powerline with 17 customers
►Evaluation and business plan 10 – 12/2001 Evaluation of the testinstallation, Market analyses, product development, price formation
►Building up the infrastructure 01 – 09/2002 increase the backbone and PLC-network
►Kick off Speed-Web 10/2002 ►Start of marketing activities 06/2003 F. Heinzl
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Realizations during the pilot
f Safeguards for the work under voltage conditions f Additional fuse for the repeater f Planning according the peak usage (19:00 – 21:00) f Good documention is necessary f The modems use everytime the best way to the Central Unit f Socket-distributers with leds can disturb f Most of the first complains caused by the cutomer or his equipment
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Experience from the pilot f The technology is stable and reliable f The system is self configurable – Plug and Play f The mnagementsystem allow customer specific adaptations – Service Levels f No interruption during switching the electricity network f High acceptance by the customer f The system is capable of extension f More than 50.000 housholds passed f 5.300 satisfied customer F. Heinzl
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Customer Care - solution fCRM – web based fCall-Center fOne face for the customer commercial and technical fTrouble-Ticketing fDefined interface to the ISP fAccounting & Billing over ISU fProcess controlled order management F. Heinzl
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Advertising
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Information Booth
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Advertising
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Advertising
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Advertising
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Webportal
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www.linzag.net
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Can I use Speed-Web tomorrow ? Internet request
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Can I use Speed-Web tomorrow ? Internet request
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Geo Marketing
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Linz goes Power(on)line Extention measures in the townships:
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Modems (MainNet)
CU PLUS Central Units
RP Plus Repeater Unit
NT PLUS Network Termination – Customer modem
NM PLUS Management-System F. Heinzl
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Medium Voltage
12 / 24 kV Coupler For air insultated switchgears
correspond to IEC- and ISO-Norms F. Heinzl
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12 / 24 kV Coupler For gas insultated switchgears
Medium Voltage Powerline Connection Points
Backbone
Medium Voltage Powerline F. Heinzl
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Powerline und WLAN
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Internetmeile PLC-WLAN
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Powerline and WLAN Co-operation of the town council and the LinzAG Free internet access around the museum Combination of Powerline and WLAN WLAN-Protokoll 802.11b Further installations planed
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Powerline and WLAN
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Powerline and WLAN
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Videocontrol Videocontrol of areas or buldings for example: fEquipment for public transport fCentral places during Events fpublic places (parking lots, traffic spots, …) fDepots
Advantages: fControl without staff on site fDestruction prevention fResponse to emergency
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Intelligent Energy Management (IEM)
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Intelligent Energy Management (IEM) fPresent situation Ripple control system
LAG Netz Zentrale
Rundsteuerempfänger
Computer
• • • •
One direction No response Different system spezification No individuel controlling
Lichtwellenleiter
Meter reading • • • • F. Heinzl
180Hz
Rundsteuerungssender
Stand alone system Only a little share is reachable High Costs Expensive feedback-cycle to the customer Seite: 37
IEM – next generation fThe high demands of the energy supplier Ripple control system • Both direction • High secure transmission • Standard interfaces
Automatic meter reading • Online system
„Quality of Service“ - mesuraments Customer related requirements (eg. temperature) Customer connection control F. Heinzl
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IEM – network structure fsolution → Intelligent Energy Management Existing standards of technology (Powerline, WLAN, V-Modem, ISDN) High secure transmission KundenCustomer anschluß
IEM-CE
IEM-CE
Management Konfiguration, Wartung, Meldungen
Netzwerk Server
IEM-CE
Intelligent Energy Management Customer Equipment F. Heinzl
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IEM Projekt - Status
Gigabit-Backbone
VDSL, HDSL LWL
Transformer
Powerline Modem Computer
Management F. Heinzl
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IEM – illustration
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IEM – illustration •Ripple Control •Home Automation •Meter Reading •Internet Access
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IEM und Internet Access
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AMR Cost Reduction today today employees employees
installation installation
reading reading
Cost changes Cost changes
-100 % -100 %
switch switchon/off on/off
-100 % -100 %
maintenance maintenance
-X% -X%
contractcontractchanges changes
-100 % -100 %
switch off switch off at the at the contract end contract end
-100 % -100 %
tomorrow tomorrow central centralprocessmanagement processmanagement via viaremote remotecontrol control
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Quelle: ew Jg. 104 (2005), Heft 12
PLC Measurements
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PLC Measurement Pegel [dBµV/m]
Messung: Loop-Antenne, Peak-Detektor, Bandbreite 9kHz, Messentfernung 3m, Messzeit: etwa 18.00
120
100
NB30
80
60
40
20
150k
Grundrauschen F. Heinzl
300k
500k
PLC am Netz
1M 2M Frequenz [Hz]
3M
4M
Grundrauschen (anderer Messtag) Seite: 46
6M
10M
VDSL an Telefonanlage
30M
Ethernet Measurement
Emission, die mit MV05-Methode innerhalb eines Gebäudes der Universität von Dortmund gemessen wurde. Ungefähr 200 PC und ungefähr 200 Workstations sind in Betrieb in diesem Gebäude. Netz: Ethernet mit Cat 5 Verkabelung F. Heinzl
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Tram Gemäß Bahn-EMV-Norm gemessen im Abstand von 10 m von Trassenmitte
100
E in dB(µV/m)
90 80 70 60 50 40 30 20 0,1
1
10 f in MHz
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100
Lamps Pegel [dBµV] 120
NB30
100
80
xx x
60
x x +
40
x
x
20
0
-20
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9k
20k
40k
100k
200k 400k Frequenz [Hz]
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1M
2M 3M
5M
10M
30M
Drilling machine Pegel [dBµV] 120
NB30
x
100
x xx x
+ 80
x
+ +
60
+
+
40
+
20 0 -20
150k
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500k
1M 2M Frequenz [Hz]
3M
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4M
6M
10M
30M
Mixer Pegel [dBµV] 80
60
NB30 x +
40
x xxx
x
20
0
-20
150k
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500k
1M 2M Frequenz [Hz] Seite: 51
3M
4M
6M
10M
30M
Opera LinzAG is a particpant in the Open PLC European Research Alliance (Opera WP6) Field Tests in Linz • In depth investigations of PLC systems & influence of the power distribution network • „Real Life“ test under production conditions (Speed-Web) • Linz Strom carries out tests of existing and new PLC equipment (prototypes) according to own standards and procedures defined by equipment suppliers • Linz Strom delivers reports with •Measurements of behaviour of PLC system •PROs/CONs of the tested systems F. Heinzl
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Enabling powerline means to enter step-by-step STEP Technical Pilot and Basic concept Decision yes/no
Characteristics
Benefit f Familiarization with technology under real application conditions
Pilot projects with 15-25 customers
f First estimate of local market potential and profitability
Draft concept for business model
f Realistic picture of actual operation f Determine customer satisfaction
Market test and detailed concept Decision yes/no
Market test with 100-200 customers
f Initial training for employees f Detailed plan for the commercial rollout Investment plan f Gradual implementation of the detailed plan
Business- and Marketing plan
f Implement the processes
Implementation Roll-Out
Individual deliverables
f Marketing Concept f Installation and operation f Ongoing training for your employees
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Summary - Powerline provides a simple, flexible and affordable broadband internet access - The available systems and the components are safe and reliable. - The management system is clearly and efficient - New services are developed according to the demand of the customers. - The roll out of powerline is in progress in the supply area of LINZ STROM GmbH. - Powerline was developed from a pilot project to a commercial project. - More than 5300 customer and more than 2000 requests each month - LinzAG is an active member of the PLC Forum - There is a world wide interest in the existing know-how of LINZ STROM GmbH. (New Zealand, Japan, India, Thailand, Czech Republic, Hungary, Slovenia, etc.) F. Heinzl
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Thank you !
www.linzag.net www.speedwebconsulting.at F. Heinzl
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