Imax Media Info - Digital 09

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Experience It In IMAX® - digitally! PROJECTION TECHNOLOGY IMAX’s revolutionary projection technology delivers crystal-clear images. - Dual-Projector System - Proprietary Image Enhancer - Enhanced Brightness and Contrast - Automatic Image Calibration - Image Processing Enhancements - Custom Server - Custom User Interface - Compatible with Multiplex TMS - Alternative Content Input IMAX SCREEN WIDTH AUDIO TECHNOLOGY IMAX’s Digital Theatre System Virtually all aspects of IMAX’s digital theatre system have been customized specifically to deliver The IMAX Experience® – the premium entertainment experience known to moviegoing audiences worldwide. IMAX’s digital theatre system integrates a suite of proprietary IMAX technologies with dual digital projectors, laser-aligned digital surround sound and IMAX’s patented theatre geometry to deliver the world’s most immersive movie experience. Keeping with IMAX’s high standard of technological excellence, IMAX’s proprietary image enhancer delivers stunningly crisp and bright images that exceed DCI standards. Crystal-clear images combined with IMAX’s immersive sound and a maximized field of view results in unparalled movie experiences in 2D and IMAX® 3D. IMAX’s integrated theatre solution means one contact point for worldwide servicing of the entire system. A user-friendly show control interface and a sophisticated setup for remote diagnostics ensures the highest level of performance at all times. ORIGINAL SCREEN WIDTH IMAX’s powerful audio system delivers laser-aligned digital sound. - Unrivalled Audio Fidelity and Dynamic Range - Custom Proportional Point Source Loudspeakers - Precisely Tuned for Superior Clarity and Directionality - Optimized for Immersive Environment - Every Seat in Optimal Listening Position THEATRE GEOMETRY IMAX’s customized theatre geometry maximizes your field of view. - Patented Immersive Theatre Geometry - Increased Effective Screen Width (retrofit) - Unparalleled IMAX 3D Experience Effective Screen Width IMAX EFFECTIVE SCREEN WIDTH In IMAX theatres, a larger effective screen width is achieved by bringing the screen closer to the audience. IMAX’s customized, patented theatre geometry provides an immersive experience equal to a 20 to 230% increased screen area. CUSTOM LENS SUITE Proprietary IMAX Immersive Lens Suite Lens Throw Ratio Ranges IMAX 1 0.83 – 0.97 IMAX 2 1.04 – 1.25 CONTENT Original documentaries and Hollywood’s biggest movies in both 2D and IMAX 3D - Enhanced Source Material (IMAX DMR®) - Hollywood Movies Transformed into The IMAX Experience CONVENTIONAL 3D VIEWING PYRAMID IMAX 3D VIEWING PYRAMID In IMAX 3D, images literally jump off the screen and into your lap! IMAX’s maximized field of view results in a more immersive 3D experience than conventional systems projecting onto traditional screens. IMAX® and IMAX® 3D are trademarks of IMAX Corporation.