Transcript
MEDIA RELEASE
September 2007
Plug in to your Child’s imagination with Preschool Electronics For over 75 years, Fisher-Price, the experts in play, has been inspiring the imagination of children. Every product in the Fisher-Price Preschool Electronics™ range has been specially designed to challenge and inspire technology savvy preschoolers and cater to their ever-growing need to learn and play through electronics.
The Fisher-Price Preschool Electronics™ range includes the Fisher-Price Preschool Electronics™ Kid- Tough Digital Camera and Fisher-Price Preschool Electronics™ FP3 Player. The real, working camera and MP3 player have been designed exclusively for preschoolers to help them capture their moves, their moments, and let them listen to their music but still withstand the rough treatment of little hands. The Kid- Tough Digital Camera (RRP $149.99) is the first preschool appropriate digital camera that is simple and tough enough for preschoolers to use everyday. The camera has a large colour LCD preview screen that allows kids to see the picture they’ve taken instantly! The camera also features dual handle grips, so little hands can hold on, and two-eye viewing that makes it easy for kids to look through the viewfinder. Able to sustain the toughest of knocks and with a tough rubberized outer shell to prevent any accidental breaks and cracks, the camera is loaded with features. The camera features an easy-to-use navigation menu, 640 x 480 resolution, built in memory, SD card slot for increased storage capacity, USB cord for computer connection, CD of digital camera software, built-in flash and a wrist strap. The Kid- Tough FP3 Player (RRP $159.99) is a digital media player that allows preschoolers to listen to their favourite songs and stories whenever and wherever they want. The Kid- Tough FP3 Player is the first digital media player that provides preschoolers with a durable and easy way to play their favourite downloadable songs and stories, and mums with a safe and easy way to refresh the content. The player is easy to update from a purchased CD or from the safe, user-friendly Fisher-Price Song & Story Online Store. The simple controls, drop-tested durability, easy navigation and downloadable song and story content sets the Kid-Tough FP3 Player apart from any other digital media player. Features include an LCD screen that displays the song and story titles as well as an icon to help preschoolers find their favourite content, over 30 minutes of preloaded song and story content, 128MB of
memory, an SD card slot for expandable memory, USB Cable, CD software, kid-friendly headphones and a breakaway neck strap for portability. The Fisher-Price Preschool Electronics™ range is suitable for children three years and up, and all the products encourage innovation and imagination. - ends With over 75 years experience as the experts in play, Fisher-Price® continues to help mums feel confident in being their own playtime experts. Through their commitment to research, testing and development, Fisher-Price gives mums the tools to help their children play, laugh and grow through every stage of their development from birth to five years.
For more information about Fisher-Price® Preschool Electronics™, for samples to road-test or to request high-resolution images, please contact Porter Novelli Melbourne: Tara Oldfield – 03 9289 9555, E:
[email protected], M: 0431 458 031 Emma Ronald – 03 9289 9555, E:
[email protected], M: 0411 633 169
