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FOR I M M E D IATE R E LEAS E - MARCH 2015
R EADY TO CUT TH E COR D?
ABOUT URBANEARS
Move around freely, pick up calls and listen to music on the go without tangled cords. Hasslefree as it should be! The Plattan ADV Wireless headphone is the first Bluetooth headphone in the Urbanears line-up. It comes with a built in microphone, a touch interface on the ear cap and it is ready for up to 14-hours solid playtime before recharging. Add lots of cool and innovative features like the machine washable headband, collapsible structure and a ZoundPlug and you have yourself a match made in headphone heaven. Plattan ADV Wireless will be available as of June 2nd at select Urbanears retailers worldwide, and online at urbanears.com
Based in Stockholm, Sweden, Urbanears makes headphones that fit your everyday life. Supplying the perfect listening device for anyone with a pocket full of music and a wish to make the most of it, Urbanears models are designed to optimize sound and captivate self-aware customers by matching preferences in size, style, design, function and relation to music. Other companies may try to emulate the brand, but Urbanears is the original in colorful headphones.
TOUCH INTERFACE The ear caps have a built-in touch interface where you can answer calls, adjust volume and switch tracks with a simple touch. A small led light indicator on the ear cap provides information about power status and Bluetooth connection. The headphone can be paired wirelessly with any Bluetooth device within a 10-meter range (33 feet). To enable rapid seamless pairing Plattan ADV Wireless comes with Bluetooth version 4.0 which remembers up to eight previously paired units. After 14-hours play time you can simply charge it with the micro-USB cable that is included.
Play/Pause/Answer call Single tap
Decrease volume Swipe downward or press and hold the lower part.
Hang up/reject call Double tap
Previous song Swipe backward
PRESS CONTACT UNITED STATES Max Borges Valerie Guerra
[email protected] UNITED STATES Bollare Ashley Santucci
[email protected]
Increase volume Swipe upward or press and hold the upper part.
UNITED KINGDOM Sane Communications Natalie Ledwith
[email protected]
Next song Swipe forward
GERMANY Silk Relations Karina Klusen
[email protected]
DESIGN Just like the regular Plattan ADV these headphones provide an ergonomically improved custom fit through the 3D-hinge functionality. The ear cushions smoothly adjusts to the user’s ears and head and they are engineered to be worn for hours on end. Since the Plattan ADV Wireless belongs to the Urbanears family it also comes with other handy features such as the ZoundPlug for instant music sharing and the collapsible structure for easy storage.
FRANCE North Communication Lola Bernardini
[email protected] INTERNATIONAL AND ALL OTHER PRESS Sabrina Krim
[email protected]
PLATTAN ADV WIRELESS RETAIL PRICE Bluetooth 4.0 technology
ZoundPlug – Instant music sharing
3D Hinge (Patent pending, SE 1450952-5) - comprising metal parts for a custom fit
Microphone and remote compatible with cellphones supporting the Bluetooth technology.
14-hours play time
Collapsible for easy storage
Machine washable headband
Touch interface
US market 100 USD EU market 99 EUR UK market 79 GBP SE market 999 SEK All other markets 100 USD* *Retail price may vary depending on country. Please visit urbanears.com for current price information.
RESOURCES THE ULTIMATE CLOSET STAPLE Plattan headphones are the ultimate closet staples; color match them with your business attire and wear them on your way to work, put em’ on during the laid back coffee shop study sesh or add a fun twist to your workout gear. The washable headband can easily be removed with the snap-in-place magnets and tossed in to the washer with the rest of your laundry.
For high-resolution press images please visit: urbanears.com/press/plattan-adv-wireless
MORE INFO:
URBANEARS.COM
