Special Advertising Feature Of May, 2017

Transcript

May, 2017 Special advertising feature of Welcome 12 TH ANNUAL ATLANTIC BEER FESTIVAL This is the Atlantic Beer Festival, to make sure everyone enjoys this event, please follow this suggested beer etiquette: After you receive your portion of beer (4 ounces), please move away from the booth so others can be served as well. A “please” and “thank you” will be appreciated by everyone involved in the festival. Please feel free to follow these general tasting tips. Start your tasting session with the light flavoured beers first and progress to the more intense flavoured beers next. To learn more about beer styles, please feel free to talk to brewery representatives or the brewers present. You can be attentive to the following aspects and take notes of your scores as overall impressions: Appearance: foam, color and clarity. Aroma: bouquet (1st impression), dominant and secondary aroma. Flavor: evaluation of mouth feel and persistence of aftertaste. Is it watery, syrupy, velvety, creamy, malty, fruity, chocolaty, vinous, sweet, acidic, bitter, etc... And most important.. have a great time, consume responsible and don’t drink and drive. Shaun Fraser, Co-Chairman / coprésident Scott MacLeod, Co-Chairman / coprésident Bienvenue Festival de bière de l’Atlantique : Afin que chacun profite de l’événement, veuillez suivre l’étiquette en matière de bière proposée : Après avoir reçu votre échantillon de bière (4 onces), veuillez vous éloigner du stand pour laisser la chance aux autres de s’approcher. Tous les participants au festival apprécieraient vous entendre dire « s’il-vous-plaît » et « merci. » N’hésitez pas à suivre ces astuces générales de dégustation : Débutez d’abord votre séance de dégustation par des bières légèrement parfumées et poursuivez avec d’autres bières dont le parfum est très intense. Pour en apprendre davantage au sujet des types de bière, informez-vous au près des représentants de brasseries ou des brasseurs qui seront sur place. Soyez attentif aux éléments suivants et notez votre pointage qui servira d’appréciation générale : Aspect : Mousse, couleur et brillance. Arôme : Bouquet (Première impression), arôme dominant et secondaire. Parfum : Évaluation des sensations en bouche et de la persistance. Sontelles aqueuses,sirupeuses, veloutées, crémeuses, laiteuses, fruitées, chocolatées, vineuses, sucrées, acides,amères, etc. ?.. Sans oublier bien entendu... de vous amuser, de consommer de manière responsableet de ne pas boire et conduire. Shaun Fraser, Co-Chairman / coprésident Scott MacLeod, Co-Chairman / coprésident Bus Services Available after each session. 2 Services d’autobus disponibles après chaque session. Bus #1 Bus #2 Bus #3 Bus #4 Bus #5 Bus #6 Bus #7 Downtown/Centre-ville NorthEnd Downtown/Centre-ville Elmwood Downtown/Centre-ville Dieppe Downtown/Centre-ville Riverview Downtown/Centre-ville EXPRESS Downtown/Centre-ville EXPRESS Downtown/Centre-ville EXPRESS Sponsored by / Commandité par As President and CEO of NB Liquor, I am proud to support such a successful industry leading event. We should all be excited of the fact that this is New Brunswick’s largest beer festival. Featuring over 150 beers from 70 breweries. Each year the organizers continue to raise the bar by bringing new and exciting features. This year, one lucky guest will win a chance to “brew yourself a flavour” in conjunction with Pumphouse’s Brew Master. Be sure to fill out a ballot for this unique experience. Be sure to visit ANBL Beer booth, where Team Beer will be pouring: Cannery Brewing Extra Pale Ale; Double Trouble Revenge of the Ginger; Les Trois Mousquetaires Gose ; Nine Locks Porter; Dead Frog Tropic Vice Tropical Fruit Ale; Sawdust City Ol’ Woody Alt; Breton Brewing Black Angus IPA. ANBL will be featuring several festival products at select corporate stores. Keep an eye out for the “Across the Nation Pack” as well. Follow our social media channels or ask one of our passionate sales team members for details. This event has come a long way and the success wouldn’t be possible without the support of the community, the breweries and, of course, you, the guests. Thank you and we look forward to many more years of partnership on this event. Please remember to drink responsibly and make plans to arrive home safe. Cheers, Brian Harriman. Bienvenue à l’édition de 2017 du Festival de la bière de l’Atlantique! PHOTO : SHAWN BENNETT À titre de président et chef de la direction, je suis fier d’appuyer un événement aussi prisé et réussi de l’industrie. Nous sommes tous enthousiasmés par le fait qu’il s’agit du plus important festival de la bière au Nouveau-Brunswick. L’événement met en valeur plus de 150 bières de 70 brasseries. Chaque année, les organisateurs continuent de monter la barre en présentant de nouvelles caractéristiques excitantes. Cette année, un invité chanceux courra la chance « de brasser lui-même une saveur » de concert avec le maître-brasseur de la Pumphouse. Assurez-vous de remplir un billet d’inscription pour vivre cette expérience unique. N’oubliez de visiter le stand de bières d’ANBL, où l’équipe des bières vous serviront les produits suivants : Extra Pale Ale de Cannery Brewing, Revenge of the Ginger de Double Trouble, Gose de Les Trois Mousquetaires, Porter de Nine Locks, Tropic Vice Tropical Fruit Ale de Dead Frog, Ol’ Woody Alt de Sawdust City et Black Angus IPA de Breton Brewing. Alcool NB mettra en valeur plusieurs bières du festival dans certains de ses magasins. Restez également à l’affût de l’ensemble À travers le pays. Suivez-nous sur nos réseaux de médias sociaux ou demandez des détails à ce sujet à nos membres d’équipe de ventes passionnés. Cet événement a pris beaucoup d’ampleur au fil des années et n’aurait pu être aussi populaire sans le soutien de la communauté et des brasseries, ainsi que votre appui à titre d’invités. Nous tenons à vous remercier et pouvons affirmer que nous continuerons d’organiser cet événement en partenariat avec d’autres organismes pendant de nombreuses années. N’oubliez pas de boire de façon responsable et faites en sorte d’arriver à la maison en toute sécurité. Santé! Brian Harriman FESTIVAL DE LA BIÈRE DE L’ATLANTLANTIQUE Welcome to the 2017 edition of the Atlantic Beer Festival’s! 3 12 TH ANNUAL ATLANTIC BEER FESTIVAL 4 Jodie Marshall est la gestionnaire de catégorie des bières, cidres et panachés auprès d’Alcool NB Liquor (ANBL). Elle fait partie de l’équipe d’ANBL depuis plus de 20 ans et s’est concentrée spécifiquement sur les bières pour 10 d’entre elles. Jodie a une passion inégalée pour la bière. JodieMarshal is the Category Manager for Beer, Cider and Coolers with Alcool NB Liquor (ANBL). She has been a part of the ANBL team for 20 years, and has been working beer specifically for over 10 of those. Her passion for beer is second-to-none. How did the idea of a Craft Beer Room come about? Honestly? By paying attention to customers’ requests and staying on top of trends, we knew there was huge demand for a space like this. Customers in this sub-category are very interactive and engaged. They let us know that they are ALWAYS interested in trying new craft beer, all the time We hear it in-store and through our social media channels. This customer wants the experience of learning and they pay close attention to the story behind the label. Keeping that in mind, we source products that offer that adventure and excitement. As the portfolio evolves, the challenge becomes “where do we put all this!?” Our latest project, The Craft Beer Room at The Station on York Street in Fredericton, we made it easy— we dedicated an entire room to it. What makes it special? The Station itself is unique. We are fortunate enough to have one of our flagship stores in a historic landmark building, which provides depth and character. Over half of the space is dedicated to beer from throughout the Maritimes. We have Canadian award-winning products, as well as imports from around the world. For instance, we have the highly sought-after “Across the Nation Collaboration Pack” pulling together Canadian Craft from every province. We also are now offering beers that we thought were only available in our dreams, such as The Bruery Oude Tart (99pts on RateBeer) from a highly acclaimed brewery in California. When it comes to some of these rare products, we might be able to secure 10 cases at most. We needed a home for this. And finally, the team in the Craft Beer Room are passionate and knowledgeable beyond belief about beer, brewing, and of course – customers. Is this room for people who know their beer? The great thing about beer is its approachability. Not everyone realizes that. Although it can be very refined and complex, it can also be easy to enjoy. It can even be something wild and crazy that you didn’t know existed. Regardless of whether you are searching for something specific you read about online, or simply looking for something new to enjoy - you will feel at-home in the Craft Beer Room. What’s coming that has you bragging? We are bringing in so many incredible beers it’s difficult to say what the next amazing product will be. I get excited about the really hard-to-find. The ones we have been trying to get for years from breweries across-theglobe that we have been developing relationships with. Initiatives like this show them and our customers that we are serious about this stuff. What goes into selecting the products? There is more craft beer than ever. Finding quality is much easier than it was 10 years ago. However, since popularity has skyrocketed, we need to lobby hard to secure these products for New Brunswick. Does it meet our very-high quality standards? Can the breweries provide to ANBL? What is happening in other markets? What styles are trending and how much of that will work in New Brunswick? Those are some of the questions we ask everyday. We watch for global awards and the Canadian Brewing Awards. If a beer is consistently highly praised by certified judges, it’s probably a safe bet for us to purchase. Online tools like Untapped, Beer Advocate and RateBeer are used at times to help in decision-making. I always appreciate a solid recommendation from our most trusted source—our customers. How does ANBL support local? We are very lucky at the moment, as there is really great beer being crafted right here in New Brunswick. ANBL is assisting with these local brewers to bring those products to the masses, to align with their business plans. Our local brewers are a hard-working, diverse group of New Brunswickers that have become a success story. We help out any way we can. When I think about how guys like Shane at Hammond River or Jake and Dan over at Trailway started out, and now look at what they have accomplished, it’s amazing. Picaroons and Pumphouse have been making awards winners for years. Another remarkable NB success story is the original local producer, Moosehead Breweries. This New Brunswick giant has been producing consistently great beer for 150 years and still are independently owned and a huge part of our heritage. My favourite way to support NB’s industry is by presenting local beers at our Growler station in ANBL stores. This has been extremely popular with our customers. They love these breweries and often times this is a great avenue to give craft beer fans a chance to try beers made all over our beautiful province and the world. ANBL was the first liquor jurisdiction in Canada to feature a Growler Program. It started off small in three stores with three taps each, and has since grown to ten stores in only three years. I’m really proud of the program, and we’ve even had other retailers calling us for advice on how to do it successfully. Do you have a favourite beer or beer style? Enjoying craft beer is all about the experience. My favourite beer would depend on questions like: Where did I have it? Who was I enjoying with? What was the occasion? I tend to like particular styles around certain occasions or seasons, whether it be Pale Ale in the summer, or Stouts/Porters in the winter. Why do you do what you do? I realized I wanted to do this about five years back. I was at the Fredericton Craft Beer Festival, and random patrons were approaching me and were genuinely thanking me for bringing Red Racer (a well-known BC brewery) to New Brunswick. That was when I knew that this craft beer thing meant a lot to people and that I could make a difference. I started reading more about it and making it my mission from that day on. Today, I’m part of an amazing team of enthusiasts. We aggressively seek out beer from all over the world. Beer excites us!! Sharon, Bianca and I (yes an all-female beer team) love what we do and have a ton of fun doing it together! Thank you to our customers who trust us, and continue to inspire us to be better. Every. Single. Time. Comment l’idée d’une salle des bières artisanales a-t-elle mûri? The Craft Beer Room. The Station. 380 York Street, Fredericton. La salle des bières artisanales, The Station, au 380, rue York à Fredericton Il y a tellement de bières incroyables que nous allons offrir dans la salle des bières artisanales qu’il est difficile d’affirmer quel sera le prochain produit le plus populaire. Je suis très contente lorsque nous mettons la main sur des bières difficiles à trouver… celles que nous essayons d’obtenir depuis des années auprès des brasseries du monde entier avec lesquelles nous avons noué des liens. Ce type d’initiatives leur démontre, ainsi qu’à nos clients, que nous prenons les bières au sérieux. Qu’est-ce qui rentre en compte lors du processus de sélection des produits? Les bières artisanales sont plus nombreuses qu’elles n’ont jamais été. Il est beaucoup plus facile de trouver un produit de qualité que ce n’était le cas il y a 10 ans. Mais étant donné que leur popularité a atteint des summums, nous devons déployer de plus grands efforts pour rapporter ces produits au NouveauBrunswick. Les bières répondent-elles à nos normes de qualité élevée? Les brasseries sont-elles en mesure d’en fournir à ANBL? Que se passe-t-il dans les autres marchés? Quels sont les types de bière très à la vogue pour le moment et qui pourraient être populaires au Nouveau-Brunswick? Ce sont des questions que nous nous posons tous les jours. Nous restons au courant des faits en suivant de près les prix internationaux et les Prix canadiens de la bière. Si une bière reçoit constamment des éloges de juges agréés, il est fort probable que nous l’achetions. Nous nous servons d’outils en ligne, comme Untapped, Beer Advocate et RateBeer, pour nous aider à prendre une décision. J’aime toujours recevoir une solide recommandation de notre source la plus fiable – notre clientèle Comment ANBL appuie-t-elle les produits locaux? Nous sommes très chanceux en ce moment parce qu’il y a beaucoup de bières artisanales confectionnées ici, au Nouveau-Brunswick. ANBL aide les brasseurs locaux à présenter leurs produits au public pour aligner le tout sur leurs plans d’affaires. Nos brasseurs locaux consistent en un groupe infatigable et diversifié de NéoBrunswickois et Néo-Brunswickoises qui ont connu la réussite. Nous aidons ces gens autant que nous le pouvons. Il est incroyable de constater où en sont rendus des gars comme Shane à Hammond River ou Dan à Trailway, qui ont fait beaucoup de chemin depuis leur début. Picaroons et Pumphouse produisent des bières lauréates depuis des années. La brasserie originale locale, Moosehead Breweries, est également une autre histoire de réussite remarquable. Ce géant du NouveauBrunswick produit de l’excellente bière depuis 150 ans. La brasserie continue d’appartenir à un propriétaire indépendant et fait partie intégrante de notre patrimoine. C’est en présentant des bières locales à notre station Growler, dans les magasins d’ANBL, que je réussis le mieux à témoigner mon soutien à l’industrie du Nouveau-Brunswick. De tels produits sont très populaires auprès de nos clients. Ces derniers aiment ces brasseries et la station est souvent un excellent endroit pour donner l’occasion aux amateurs de la bière d’essayer des produits qui proviennent des quatre coins de la province et du monde entier. ANBL a été la première régie des alcools du Canada à offrir un format Growler à ses clients. Le tout a commencé dans trois magasins équipés de trois fûts chacun. À l’heure actuelle, il y en a dans dix magasins, une progression qui s’est réalisée en seulement trois ans. Je suis très fière de ce programme, et nous recevons souvent des appels de détaillants qui nous demandent des conseils sur la façon dont nous nous y sommes pris pour faire de Growler une réussite. Préférez-vous une bière ou un style de bière en particulier? Pour apprécier une bière, il faut tenir compte de ce qui l’entoure. Pour décider quelle serait ma bière préférée, je devrai répondre aux questions suivantes : Où l’ai-je bue? Qui était avec moi? Quelle était l’occasion? J’ai tendance à aimer des styles particuliers de bières que je bois pendant certaines occasions ou saisons, que ce soit les bières blondes en été ou encore les bières Souts ou Porters en hiver. Pourquoi faites-vous ce que vous faites? J’ai réalisé il y a cinq ans que c’était ce que je voulais faire. J’étais au Fredericton Craft Beer, où des clients que je ne connaissais pas sont venus pour me remercier d’avoir apporté la Red Racer (une bière d’une brasserie bien connue de la C.-B.) au Nouveau-Brunswick. C’est à ce moment que j’ai compris l’importance des bières artisanales pour de nombreuses personnes et réalisé que je pourrais changer les choses. J’ai commencé à lire davantage sur le sujet et décidé d’en faire ma mission à partir de ce moment. Aujourd’hui, je fais partie d’une équipe incroyable d’enthousiastes. Nous déployons tous les efforts pour trouver des bières du monde entier. La bière nous enthousiasme! J’aime ce que je fais, tout comme c’est le cas pour Sharon et Bianca (oui, nous sommes une équipe de bières entièrement constituée de femmes), et nous avons beaucoup de plaisir ensemble! Je tiens à remercier nos clients de nous accorder leur confiance et de nous inciter à faire tout notre possible, chaque fois que l’occasion se présente. FESTIVAL DE LA BIÈRE DE L’ATLANTLANTIQUE Elle a en fait vu le jour parce que nous avons été attentifs aux demandes des clients, connaissons bien les tendances et savions qu’il y avait une très grande demande pour ce type de salle. Les clients de cette sous-catégorie sont très interactifs et engagés. Ils nous disent qu’ils sont TOUJOURS prêts à essayer une nouvelle bière artisanale, en tout temps. Nous les entendons dans nos magasins et sur nos réseaux de médias sociaux. Le client souhaite avoir une expérience d’apprentissage et est très absorbé par l’histoire qui sous-tend une étiquette. Sachant cela, nous fournissons des produits qui offrent de l’aventure et du plaisir. À mesure que le dossier évolue, le défi consiste à savoir où nous allons mettre tous nos produits. Pour notre plus récent projet, la salle des bières artisanales à la Station, sur la rue York à Fredericton, nous avons facilité les choses — nous avons voué une salle entière aux produits. Qu’est-ce qui rend cette salle unique? La Station en soi est unique. Nous sommes chanceux d’avoir pu établir l’un de nos magasins phares dans un édifice historique, ce qui lui confère un effet de profondeur et du caractère. Plus de la moitié de l’endroit est voué aux bières qui proviennent de partout dans les Maritimes. Nous avons également des produits canadiens lauréats ainsi que des importations du monde entier. Par exemple, nous offrons à nos clients l’ensemble très prisé À travers le pays qui rassemble des bières artisanales de chaque province canadienne. En outre, nous avons désormais des bières inimaginables, notamment l’Oude Tart (qui a remporté 99 points sur le classement de RateBeer) de The Bruery, une brasserie californienne très reconnue. Dans le cas de certains de ces produits très rares, nous arrivons à obtenir 10 caisses, au plus. Nous avions besoin d’un endroit pour les présenter au public. Enfin, les membres de l’équipe de la salle des bières artisanales sont passionnés et détiennent d’incroyables connaissances sur la bière, le brassage et, bien sûr, les clients. S’agit-il d’une salle uniquement pour ceux qui s’y connaissent en bières? La bière est une boisson accessible, c’est ce qui fait sa force. Par contre, les gens ne le réalisent pas toujours. Elle est à la fois très raffinée et complexe, mais facile à apprécier. Il peut y avoir des bières de type inhabituel et farfelu dont vous ignoriez l’existence. Que vous cherchiez une bière particulière au sujet de laquelle vous avez lu un article en ligne, ou que vous soyez simplement à la recherche d’un nouveau produit à déguster, vous vous sentirez chez vous, dans la salle de bières artisanales. Qu’est-ce qui attend la salle des bières artisanales et qui vous enthousiasme autant? 5 Arena“A” Moncton Coliseum Tasting Notes Booth 1 – Churchill Dauphinee Crazy Uncle Hard Root Beer Smooth and rich natural flavours of sarsaparilla, sweet birch, wintergreen and licorice root with a creamy vanilla finish. Crisp and refreshing flavour without being overly sweet. This truly is a craft soda for “grown-ups”. Crazy Uncle Hard Cream Soda Our newest craft soda, just in time for summer. Smooth and rich flavours of real vanilla bean and lightly caramelized cane sugar with a long-lasting, creamy finish. Amsterdam Spotted Cow A refreshing flemish style white beer brewed with two types of orange peel, coriander, and a touch of anise. A truly unique flavour combination of citrus and light spice. All natural ingredients, unpasteurized. Amsterdam 3Speed Lager A refreshing flemish style white beer brewed with two types of orange peel, coriander, and a touch of anise. A truly unique flavour combination of citrus and light spice. All natural ingredients, unpasteurized. Booth 2 – Nine Locks Brewing Watermelon Blonde (Spring/Summer) Light, crisp, effervescent, and quenching, this seasonal Nine Locks Blonde is a North American-style Weizen brewed with Canadian wheat and barley. Bready, grainy wheat notes give way to a slightly tart, acidic finish with a refreshing hint of watermelon. It is the perfect choice for a summer BBQ, a night out with friends, or anytime you’re thirsting for something a little different. Dirty Blonde Light, crisp, effervescent, and quenching, Nine Locks Dirty Blonde is a North American-style Weizen brewed with Canadian wheat and barley. Bready, grainy wheat notes give way to a slightly tart, acidic finish. The perfect choice for a summer barbecue, a night out with friends, or any time you’re thirsting for something a little different. ESB This classic English pub ale has a burnished copper colour with an aroma of toast, honey, and pear. A broad malt body featuring kilned coffee and toffee. East Kent Golding and Fuggles hops give this English style ale a subtle spiciness, which compliments its strong malt backbone. Pairs perfectly with crispy appetizers and of course, fish & chips. Cream Ale Smooth is the ideal quality of a cream ale and that’s exactly what we’ve achieved with ours. This smooth, full-bodied, golden ale is characterized by its tight, pale head topping off a mildly fruity beer. Our blend of traditional English hops provides mild bitterness along with a distinct hop flavour and defining caramel tones that are guaranteed to soothe the palate and the soul. Porter Delicious easy drinking London style porter. Dark brown with a restrained chocolate biscuit character derived from a combination of black and chocolate malts and roasted barley. Aromatic and medium bodied with a toasty toffee finish. Pairs well with grilled steaks and chocolate desserts IPA Big, bold, and bitter! India pale ale was fashioned to survive the long voyage from England to India during the British colonization. Citrus, tropical fruit, pine, and floral hop flavours and aromas overpower the malty sweet body. First wort hopped, hop burst, and then dry hopped, our flagship IPA pairs perfectly with all things spicy or cheesy, and poultry or fish. Booth 3 – NAC Imports Finestkind IPA Finestkind is dry-hopped in the fermenter to maximize its hop profile for your enjoyment. Trailer Park Boys Freedom 35 Enjoy a crisp refreshing beer with Ricky, Julian and Bubbles! This decent lager pairs well with hockey, pepperoni and good buddies! Booth 4 – Mark Anthony Pilsner Urquell It is called the “model of meter” among beers. All other pilsners are a better or worse attempt to copy the original - the first ever Pilsner Urquell. Its unparalleled exceptionality is guaranteed by the same recipe dating from 1842. ATLANTIC BEER FESTIVAL FESTIVAL DE LA BIÈRE DE L’ATLANTIQUE Agrena « A » Colisée de Moncton Peroni Brewed from the finest spring planted barley malts, has a unique balanced taste with a delicate aroma arising from the hops of the most exclusive varieties. Young, balanced and sparkling, Nastro Azzurro is the beer for the knowledgeable and demanding consumer. Grolsch Lager Untraditional since 1615, Grolsch, the classic premium Dutch lager, owes its superb quality to the selection of the finest ingredients, a natural brewing process and the unique combination of two hop types; taste and aroma hops, discovered by Peter Cuyper in the mid 1600s and still used today. Booth 5 – Mike’s Beverage Company Okanagan Premium Crisp Apple Cider If anything could capture the delicious taste of fresh Okanagan apples, this would be it! It’s made from Okanagan fruit for an authentic, homegrown cider experience. It’s Seriously Good Cider ™. Okanagan Premium Cider Orchard Peach This delicious peach cider captures the refreshing taste of the ripest Okanagan peaches because it’s made from homegrown Okanagan fruit. It’s Seriously Good Cider™. Okanagan Premium Cider Black Cherry This bold black cherry cider is made from premium fruit sourced from the lush Okanagan Valley. It’s a delicious blend with the refreshing taste of black cherries. It’s Seriously Good Cider™. Bud Light Lime Cherry-ah-Rita Lime-A-Rita today announced the launch of their limited edition Fall / Winter seasonal Cherry-Ahh-Rita, just in time to toast to the end of summer. The newest edition to the Lime-A-Rita family combines the sweet, juicy taste of dark cherries with a fresh margarita twist. Whether you’re celebrating a birthday, beach day or just relaxing after a long workday, Cherry-Ahh-Rita is the best way to enjoy a bold margarita at a moment’s notice. Booth 6-7 Mer et Soleil Rhyme & Reason Extra Pale Ale Collective Arts Brewing Our ‘Rhyme & Reason’ Extra Pale Ale showcases the very best hops have to offer, but at only 5.7% abv. It’s far more sessionable than your typical American IPA. The flavour and aroma of Citra, Centennial, Chinook and Simcoe hops prevail without excessive bitterness for maximum drinkability. Malt sweetness in the background complements the hops for a crisp finish that will make you keep going back for more! State of Mind Session IPA Collective Arts Brewing State of Mind is a very hop forward session IPA. Dominating the palate and aroma are notes of tropical fruit and orange with background hints of grapefruit and pine. While being full flavoured, this session IPA is amazingly light bodied, crisp and extremely drinkable. Big taste to satisfy the hop bomb lover at a lower percentage of alc./vol. Saint of Circumstance Blonde Ale Collective Arts Brewing Saint of Circumstance is our go-to, easy drinking, any occasion brew. We started by creating this tasty blonde ale using wheat for its lemony flavour and added Citra, Centennial and Amarillo hops. We took it to a whole new level by adding the zest of seasonal citrus. The result, a remarkably refreshing and balanced citrus blonde ale. Ransack The Universe Hemispere IPA Collective Arts Brewing Galaxy hops from Myrtleford, Victoria in Australia and Mosaic hops from Yakima, Washington, USA, deliver aromas and flavours of tropical fruits, mango and citrus. Light malt body lets the hops shine through, and finishes crisp but not bitter. A hemispheric hop mashup. Prophets & Nomads Gose Collective Arts Brewing Our Gose is an unfiltered wheat beer made with malted wheat. This creates a unique cloudy yellow colour and provides a refreshing crispness and twang. Our Gose has a low hop bitterness and features coriander and Himalayan salt, adding hints of complementary dryness, spice and a touch of sharpness to the beer. Stranger than Fiction Porter Collective Arts Brewing Stranger Than Fiction is a full-bodied porter with plenty of roast flavour with hints of molasses. Ridiculous amounts of chocolate and pale ale malts make this porter a smooth and creamy brew. Magners Original Cider We love making cider, but we reckon there’s only one way to do it properly. That’s why we’re still taking inspiration from the historic methods we used when we started making cider back in 1935. That’s part of the Magners taste. So in this way we use 17 varieties of apples, waiting until they drop before pressing and filtering them in the traditional way. Magners Pear Cider We all need a bit of variety and that’s why we came up with the idea for Magners Pear. Of course, we like to do things properly and don’t mind taking our time, so unlike some Pear ciders, the only fruit that goes into ours is pears. Only 100% premium quality pears, which are filtered to get rid of any impurities before being slowly fermented. Booth 8 – Garrison Brewery Tall Ship This refreshing premium ale is golden-amber with light maltiness, crisp hop aroma, and smooth, clean finish. Launch into Halifax’s own Tall Ship Amber Ale, and celebrate our rich nautical history. Irish Red This classic beer style was inspired by centuries of Celtic brewing history, Specialty kilned malts such as dark caramel and munich dominate the Irish Red resulting in a ruby red colour and smooth malty taste. Hoppy Buoy IPA This American style IPA is a beacon of full-on hoppiness. Brewed with shiploads of aroma and finishing hops , it’s spiked with mango and partially unfiltered to deliver on citrus and tropical notes. Loads of great aromatic and bittering hops deliver citrusy and tropical fruit aromas , ruby red grapefruit flavour and a balanced malt backbone. Juicy Double IPA This 8.0% Double IPA features a tons of Citra, Ella, and Mosaic hops, to the tune of 75 IBUs, for a floral and fruity blast from these special varietals. Seaport Blonde Seaport Blonde is inspired by the area we choose to work and play in, the Halifax Seaport. From Market & artists, to cruiseships & containers, this crafted light ale is inspired by our vibrant ocean home. Glutenberg Blonde Glutenberg’s Blonde is the proud originator of the series, the pioneer of real good gluten-free beer. Airy and lemony, this golden-hued beer reveals floral and lightly herbal notes, making room for a dry and tasty finale. The brewery’s first creation, it paved the road to success and still imposes itself as a thirst-quenching beer that can charm any palate. Glutenberg APA The American Pale Ale is Glutenberg’s first incursion in the universe of hoppy beers. A savoury concoction with citrusy notes, it perfectly showcases the brewery’s versatility. Its orange and grapefruit aromas softly temper the straight-up character of American hops by endowing it with a slight touch of bitterness. The result is a delectable, balanced, resinous and full-bodied beer. Booth 9 – St. James Gate St. James Gate Real Pale Ale A true collaboration between two independent New Brunswick companies (PumpHouse & St. James Gate). An aromatic bouquet of hops and citrus fruits in our take on a pale ale, the light medium bodied maltiness leading to the smooth, lingering finish made in small batches and finished with dry hops. Booth 10-11 McCelland Imports Erdinger Weissbier The Premium Weissbier at the top of its class. Not only in the context of the Erdinger assortment Erdinger Weissbier with fine yeast applies undisputed as the classical authors, as the white beer absolutely. It is brewed with fine yeast after a delivered prescription and naturally strictly after the Bavarian purity requirement. Erdinger Dunkel Weissbier Erdinger Weissbier ’dark’ is a rich and smooth wheat beer specialty from Erdinger Weissbräu. It owes its full-bodied flavor to the fine hops and dark malt used in its production. The dark beer specialty is brewed according to an age-old recipe. Fruli Strawberry White Fruli is a high quality Belgian white beer blended with pure fruit juice. The strawberry juice compliments the zesty fruitiness of the wheat beer and the result is a natural, soft and refreshing drink that is simply delicious! Mongozo Premium Pilsner Fairtrade - organic - gluten free. Stiegl Grapefruit Radler Real fruit juice gives the new Stiegl Radler a distinct, tart aroma and natural cloudiness. Delirium Tremens Delirium Tremens is a triple-fermented, Belgian golden ale with a dense head, fruity bouquet, 3 different yeast strains and an 8.5% ABV, balancing out to a beautifully complex beer. Timothy Taylor Mort Subite Kriek Mort Subite is an all natural lambic fruit beer, aged up to 5 years, and made using the oldest method of brewing known to man: spontaneous fermentation. Booth 12 – ANBL Booth 13-14 Muskoka Mad Tom IPA Dry-hopped with Chinook and Centennial hops, this IPA has a vibrant aroma, depth of flavour, and crisp citrusy undertow like no other. So brace yourself, and crack one open for old Mad Tom. This is an awakening in craft beer that gets more enticing with every sip. Summer Survival Pack (Cans) Venture off the beaten path and discover 6 Muskoka Brewery craft beers - each brewed to be as unique and refreshing as the region they’re from. Discover our signature Muskoka Cream Ale, our refreshing Detour, our Summerweiss, our all malt Craft Lager, our Kirby’s Kolsch and Cool as Cuke! Red Racer ISA Mosaic hops lend to this light and fruity ale with a good bitterness and malt balance, coupled with refreshing hop aromatics. Red Racer India Session Ale is big on flavour, yet light in alcohol. Red Racer IPA A style of ale that was fashioned to survive the long voyage from England to India during the British colonization. Hops, hops, and more hops! Red Racer IPA has an intense aroma and a long lingering finish. A beer for the connoisseur, this is the Brewmaster’s choice. Red Racer Pilsner Red Racer Pils is brewed in the classic Bavarian tradition, using only the finest two-row barley and hops from the Hallertau region of Germany. This light and golden Pilsner has a distinct hop aroma and flavour with a dry, crisp finish. Booth 15-16-17 – Moosehead Moosehead Anniversary Ale Moosehead Anniversary Ale is a Canadian pale ale made with 100% Canadian ingredients sourced from coast-to-coast. Truly a ‘taste of Canada’, this hop-forward pale ale is made with hops from Thompson Okanagan, British Columbia, SainteAnne-de-Prescott, Ontario and Moose Mountain, New Brunswick, and Canadian barley malt from Neustadt, Ontario and the Canadian Prairies. Moosehead Lager Moosehead Lager is a light-bodied and highly refreshing golden lager made by Moosehead Breweries, Canada’s oldest independent brewery. This premium lager offers a fine balance between malt sweetness and hop bitterness and is made using only quality ingredients including 100% Canadian Barley malt and naturally pure Spruce Lake water. Moosehead Pale Ale Moosehead Pale Ale is a beer for the tradition bound drinker seeking a full bodied and heavier taste than domestic lagers. Moosehead Light Watermelon Radler Moosehead’s Watermelon Radler is a light lager that is 85 percent beer and 15 percent juice. The beer is Moose Light infused with natural watermelon and apple juice. Moose Light Radler The newest addition to the Moosehead line-up is Moose Light Radler, a 4% abv beverage described as containing 85% beer and 15% fruit juice, the latter a blend of grapefruit, grape and lemon juices. Moosehead Cask Conditioned Hop City Barking Squirrel Barking Squirrel is a 5% ABV amber lager with a distinct rich burnt orange colour and subtle noble hop aroma. Its medium body, pleasant hop bitterness and caramel malt sweetness makes it smooth and drinkable with a slight hop aftertaste. Hop City 8 Sin Black Lager A killer blend of 8 roasted malts. While deep and rich in colour, 8th Sin is pleasantly light on the pallet. Bittersweet and highly drinkable with notes of chocolate, espresso and a slight hop presence. Hop City Saison Reward your taste buds. Our take on this rustic ale is traditional, complex and zippy. Deep copper in colour with a slight haze, Payday delivers a flavourful, refreshing bounty of stonefruit and spice notes. Angry Orchard Angry Orchard Crisp Apple has a bright, crisp apple flavor, just like biting into a fresh apple. It is a perfect balance of sweetness and bright acidity from culinary apples and dryness of traditional cider making apples, resulting in a complex, yet refreshing, hard cider. Sam Adams Fresh as Helles The soft citrus of orange blossom adds a bright accent to the slightly sweet honey malt notes in this Helles lager, leading to a round, smooth finish. Twisted Tea Raspberry Raspberries may not seem like a tough and twisted fruit, but did you know cavemen ate raspberries? That’s right. Unleash your primal side with the toughest prehistoric hard iced tea around, Twisted Tea Raspberry. Twisted Tea Original Real iced tea made from a blend of select teas and lemon. Booth 18-19 American Micros Sierra Nevada Pale Ale Pale Ale began as a home brewer’s dream, grew into an icon, and inspired countless brewers to follow a passion of their own. Its unique piney and grapefruit aromas from the use of whole-cone American hops have fascinated beer drinkers for decades and made this beer a classic, yet it remains new, complex and surprising to thousands of beer drinkers every day. It is—as it always has been—all natural, bottle conditioned and refreshingly bold. Unfiltered Sculpin Our trophy beer, extra-hopped and unfiltered. Our Unfiltered Sculpin IPA packs extra hops into every sip, enhancing the classic Sculpin notes of fresh apricot, peach, mango and lemon with a slight haze and less bitterness. Freshness is key to every beer, but especially true for this extra-hopped IPA—store cold and drink soon. Victory Prima Pils With heaps of whole flower European hops and fine German malts, we achieved the bracing herbal bite and smooth malt flavor that we sought. Prima… an exclamation of Victory! Prost! Troegs Dreamweaver Wheat Our dream begins with open-top fermentation. At high krausen, a foamy, rocky yeast head crests the sides of the fermenter releasing notes of black pepper and spicy clove. Unfiltered and cloudy with yeast, it’s slightly tart and downright refreshing. Evil Twin Sanguinem Berli Blood Orange Sour Ale brewed and kegged with and at Westbrook Brewing Company in Mt. Pleasant, SC. Pours a pale golden with a tan lacy head the disipates quickly. Lite bodied soue ale. ABV 3.25% Wachusett Wally Wally was created when the Wachusett brewers banded together their 175 years of brewing experience to craft something awesome. Wally is 7% ABV and 70 IBUs. The citrusy aroma and flavor is achieved from a 2-step dry hopping process using Citra and an experimental hop named 431. The other hop varieties used in this brew are CTZ, Bravo, & Simcoe. Dragon’s Milk A stout with roasty malt character intermingled with deep vanilla tones, all dancing in an oak bath. New Belgium Citradelic Tune in and hop out with New Belgium Citradelic. Set adrift on a kaleidoscopic wave of hoppiness brought to you by a mystical marriage of Citra hops and tangerine peel, which elevates each sip onto a plane of pure tropical, fruity pleasure. Citradelic’s namesake hop and fruit combine to jam with visions of additional hops like citrusy Mandarina Bavaria, tropical Azzaca, and fruity Galaxy for a colorful explosion that’s grounded by just a touch of malty sweetness. Bored by the status quo? Expand your palate with a pour of Citradelic. Two Roads Road Jam Can A wheat ale fermented with real red and black raspberries and accented with fresh lemongrass. It has a stunning red color and mouth-watering berry aroma. Fruity and refreshingly dry. CBC Working Class Hero Barley, wheat, rye and oats combine with hops and citrus peel in this new American saison. Created by men and women who have forged their own paths to craft your beer, here’s a liquid reward for heroic people everywhere who take pride in an honest day’s work. Booth 20-21 – Labatt AKB Cornerstone EPA It is designed as a second running of an IPA that would have been brewed in the 1800s in Edinburg. We use golden promise malt, Caramalt and Carared to create a sweet, malty backbone with notes of caramel, honey and sweet malt. The all is backed up with a moderate dose of UK hops to create a beer with a medium body and just the right amount of malt/hop flavor to be satisfying without being overwhelming. Goose Island 4Star Pils This golden-hued pilsner has a light, fresh body and clean finish. Bright, refreshing carbonation mingles with German and American hops to give this pilsner a unique Goose Island spin. Mill St West Coast IPA Brewed with pale barley and wheat malts and flavoured with varieties of American and German hops famed for their floral “white wine”, tropical and stone fruit flavours. Using English ale yeast and left unfiltered for added fruitiness, this beer has a partially soured mash and is aged in contact with French oak Booth 22 AMCA Sales Sleeman Beer Crate Sleeman BOTTLE Crate; A limited edition 12 pack featuring this summer’s seasonal brew, 5514 Filtered Wheat Ale, along with three Sleeman favorites: Railside Session Ale, Original Draught, and Honey Brown Lager. Sapporo Marketed as Sapporo Draft Beer in Japan and Europe, and as Premium Beer in North America. Some of Sapporo’s production for the North American market is produced by Sleeman in Guelph, which is owned by Sapporo. Pasbt Blue Ribbon Pabst Blue Ribbon’s history dates back to 1844, when it was brewed in the finest traditions of an American Premium Lager. The ORIGINAL Blue Ribbon beer uses the choicest natural ingredients to provide its prized flavour. The original smoothness goes down easy — without even a hint of bitter aftertaste. Today, this classic American beer is being adopted by a new generation of beer drinkers. Booth 23-24-25 Good Pallets Moralite IPA Microbrasserie Dieu du Ciel! Le concept de Moralité peut donner lieu à diverses interprétations et au Québec, il a un lien historique avec l’alcool. Chose certaine, nous utilisons une quantité immorale de houblon provenant d’un savant mélange de Simcoe, Citra et Centennial. Il en résulte une finale sèche, aromatique et légèrement résineuse évoquant des fruits tropicaux et laissant apparaître une amertume tranchante. La Moralité est née d’une collaboration avec John Kimmich de la brasserie The Alchemist du Vermont. Sentinelle Microbrasserie Dieu du Ciel! This German-style pale ale gets its name from the city of Cologne (Köln in German), where it was first brewed. Although simple, this beer offers lightly fruity and delicately hoppy aromas. It has a generous, malty flavour that is well-balanced by a subtle hop bitterness. This beer was first crafted at our Montreal location in March, 2006. Dieu du Ciel ! will donate 10 cents for each bottle of Sentinelle sold to the L’institut de recherche et d’information socio-économiques (IRIS) in order to support it in its mission in disseminating an alternative view to the dominant neoliberal discourse. Rosee d’Hibiscus Microbrasserie Dieu du Ciel! Rosée d’hibiscus is a delicate wheat beer with a floral and lightly acidic character. Its beautiful pink colour comes from the hibiscus flowers used in the brewing process. A perfumed aroma invokes fresh pink grapefruit and the pleasing texture persists nicely. A refreshing, quenching ale perfect for hot summer days & nights. Peche Mortel Microbrasserie Dieu du Ciel! Péché Mortel (French for “Mortal Sin”) is an intensely black and dense beer with very pronounced roasted flavours. Fair trade coffee is infused during the brewing process, intensifying the bitterness of the beer and giving it a powerful coffee taste. Péché mortel is brewed to be savored; we invite you to drink it in moderation. Aphrodisiaque Microbrasserie Dieu du Ciel! Aphrodite is a dark ale brewed with cocoa and vanilla beans. Its flavour profile offers dark chocolate, bourbon and rasted malt tones. Gentle sweetness from the vanilla harmonizes alongside the bitterness of cocoa, presenting a subtle and surprisingly balanced finish. Oro Zuur Brasserie Dunham Blend of barrel-aged lightly sour beer, dry-hopped. Russian Imperial Stout Brasserie Dunham Stout robuste, généreusement torréfiée, aux accents de mocha et de café fraîchement torréfié. Amertume soutenue. Pour les froides soirées d’hiver ou pour faire vieillir quelques printemps… Cuvee de Coussergues Brasserie Dunham This new line of beer was created to showcase various Quebec winemakers. The first edition is a saison that was co-fermented with vidal grapes from the Orpailleur winery. Charles-Henri, the co-owner and winemaker at l’Orpailleur, was among the first to make wine in our province. This delicate, fruity and floral saison aged in wine barrels for 6 months is our homage to this pioneer. Cyclope Theta Brasserie Dunham Cette série d’IPAs pâles aux nez envoûtants met toujours de l’avant divers houblons aromatiques. Cette fois-ci, les nouveaux houblons expérimentaux ADHA 484 et Vic Secret ont été utilisés pour créer cette bière qui fleure bon les agrumes et les ananas avec une touche herbacée. Saison Rustique Brasserie Dunham Saison rustique aux délicats arômes de houblons herbacés et épicés. Deep Tracks Brown Ale Flying Monkeys Craft Brewery Spawned from the sweeter English Brown Ale, our Canadian Craft Brew still has a traditional maltiness, but we lace the finish with the citrus and floral notes of Centennial hops. A perfect brew for the in-between weather of the coming Fall and the throes of Autumn. Mythology Canadian Golden Pilsner Flying Monkeys Craft Brewery An original Canadian craft-brewed Pilsner is exactly what session drinkers and balanced beer lovers crave. Czech-inspired but modernized by the Flying Monkeys, our brilliant Canadian Golden Pilsner pours with a dense white head and lively sparkling body finishing with a soupçon of traditional noble Saaz hops. 12 Minutes to Destiny Flying Monkeys Craft Brewery Beyond the exotic flush of rosé, the botanical tartness of hibiscus flower compliments the fresh tart raspberries and the energizing citrus in this refreshing lager. The clean aromatics from the classic Saaz hops beautifully play in the vivid carbonation of the acerbically sweet subtleties in this exceptional Craft Beer. Chocolate Manifesto Flying Monkeys Craft Brewery The Chocolate Manifesto is our definitive statement on beer and chocolate. Unfermentable milk sugars, or lactose, gives this classic Milk Stout voluptuous body and velvety mouthfeel. Juicy Ass IPA Flying Monkeys Craft Brewery Delicious combination of citrus and tropical hops backed by a sweet malt backbone. Curmudgeon IPA Grand River Brewing Co. Both malt & hops start off subtly but build as you get into it, developing into a marmalade character in the finish. At 6.5% abv and 70 bitterness units, this is big beer and a classic English rendition of the style. Russian Gun Imperial Stout Grand River Brewing Co. Notes of chocolate, caramel and coffee mingle nicely with the 9% abv but without an overpowering alcohol flavour. La Buteuse Brassin Special Microbrasserie Le Trou du Diable Cette bière exceptionnelle, fermentée grâce à trois levures différentes, a séjourné six mois en barriques de chêne ayant préalablement accueilli du brandy de pommes. Le nez présente des notes vanillées, épicées, torréfiées et animales. En bouche, s’entremêlent le caramel brûlé, la pêche, le tabac frais. et de suaves notes d’alcool portées par de fines bulles champenoises. Bretteuse Microbrasserie Le Trou du Diable La Bretteuse est une IPA vieillie longuement en barriques de Pinot noir et Zinfandel envahies de brettanomyces. Il en résulte une bière trouble aux accents orangés dont le nez évoque l’eau de rose, le pamplemousse et la vanille. En bouche, l’acidité et l’amertume s’engagent dans une longue valse nuptiale, véritable mariage des saveurs qui ne demande qu’à être consommé. Dulcis Succubus Microbrasserie Le Trou du Diable Saison, hopped with New World varieties, aged in Dolce noble rot wine barrels with brettanomyces. Imeratrice Microbrasserie Le Trou du Diable Bière noire aux éclats d’ébène, à la mousse dense et aux arômes riches et complexes. Au nez, elle présente des notes de malt grillé sur fond de café, de chocolat noir et de sucre caramélisé. La bouche, veloutée et suave, offre des notes intenses de torréfaction, appuyées par des saveurs de petits fruits qui, soutenues par la présence sagace d’alcool, lui confèrent des allures de fine liqueur. L’Ours Microbrasserie Le Trou du Diable Avec L’Ours, les assembleurs du Trou du diable vous proposent un concept évolutif : chaque assemblage à venir sera distinct, laissant parfois jouer des notes plus intenses, qu’elle soient acidulées, amères ou fruitées. Il s’agira toutefois d’un mélange à vingt pourcents d’une bière de seigle sure vieillie deux ans en barrique de chêne de Banyuls, et quatre-vingt pourcents de jeune saison. Le nez, aux notes délicates de rancio et de fruits séchés, portera d’abord à croire que nous avons à faire à une bière sure. La bouche nous proposera aussitôt une bière jeune, acidulée et subtilement boisée, le tout s’étirant en une finale rafraîchissante. Les 4 Surfeurs de l’Apocalypso Microbrasserie Le Trou du Diable L’Apocalypso est une bière voilée qui marie parfaitement l’élégance de la blanche belge au caractère houblonné et complexe des IPA américaines. Surplombée d’une écume abondante, elle propose un nez de résine, de bonbon, de litchi et de poire. Sa bouche, d’abord doucereuse, est une vague durable d’amertume sapinée qui ne demande qu’à être chevauchée. Mellifera Microbrasserie Le Trou du Diable La Mellifera est une blonde voilée à laquelle ont été ajoutés à l’ébullition trente kilos de miel local, suivi d’une fermentation lactique. Son nez fleure bon l’hydromel citronné et rappelle subtilement le petit bonbon au miel. En bouche se rajoute un côté floral qui confirme sans équivoque que la douceur s’exprime parfois avec une éclatante personnalité. Willow Gose Microbrasserie Le Trou du Diable La Willow Gose est une blonde filtrée dont la composition en blé, combinée à une fermentation lactique du moût, procure au nez une acidité citronnée qui éveille l’intérêt. La bouche est une véritable mer de fraîcheur, toute en céréales, qui laisse rapidement place à une vague saline et tropicale qui lui procure une sensation de rondeur. Berliner Weisse Microbrasserie Les Trois Mousquetaires This very sour german-inspired wheat ale can be served straight or with a dash of fruit syrup in the glass. Gose Microbrasserie Les Trois Mousquetaires This unusual style is brewed with the sour mash technique, with a slightly salted water and aromatised with coriander seeds. Kellerbier Microbrasserie Les Trois Mousquetaires Unfiltered golden lager inspired by the beers poured directly from cellars in bararian Franconia. Porter Baltique Microbrasserie Les Trois Mousquetaires Strong dark lager inspired from Porters around Baltic Sea region. Golden Beach Session IPA Sawdust City Brewing Co. Can you bottle a season? Probably not, it’s far too big. But at the Sawdust City Brewing Co. we’ve done our darndest to put the best of summer into each can of our Golden Beach Session IPA. With a sunshine yellow colour and the hazy hue of a long August afternoon, this easy drinking Session IPA is summer personified. Loaded with juicy citrus hop flavours, aromas of tropical fruit and freshly cut grass, each sip from this delicious ale will transport you back to those long, lazy days of summer any time of year. So grab your shorts and sandals and open a can of summer today! Ol’ Woody Alt Sawdust City Brewing Co. Mahogany perfection glistening off the lake, it’s pristine finish shimmers as it glides effortlessly across the water. The gentleman driver leans back and relaxes, letting the fresh lake air blow through his hair. Images of those classic wood powerboats populate the memories of Muskoka and lakes across North America. And to commemorate this bygone era, Sawdust City has brewed a beer as classic and pristine as the waterfront that once ruled our lakes. Ol’Woody Alt is a lagered ale, fashioned after the beers from the Dusseldorf region of Germany. Filtered to a gleaming mahogany this ale drinks as smooth as the finish on those iconic wood boats of yesteryear. So come on down to Sawdust City and savour a taste of the past. The Princess Wears Girlpants Sawdust City Brewing Co. “The Princess Wears Girl Pants”, a hoppy Belgian-inspired golden ale. Loaded with mounds of Motueka, Galaxy and Amarillo hops, this aromatic ale is as easy drinking as it is huge. Coming in at 9%, it’s the perfect beer for sharing. So grab a bottle, a few glasses and your best friends. Then enjoy this beer and remind yourself just how lucky you are! Lone Pine IPA Sawdust City Brewing Co. Sawdust City’s Lone Pine IPA is aggressively hopped and bursting with flavours of pine and citrus, loaded with mounds of hops and balanced with a blend of 4 different malts. Like that truculent tree, each glass is like a pine bough across your face. Booth 26 – Upstreet Commons - Czech Style Pilsner Our take on a Bohemian classic. Balanced and crisp, this local lager might be your new favourite brew. The Pilsner style comes from Pilsen, Czech Republic, the original city in which it was brewed. Following tradition we wanted to name our Upstreet Pilsner after its birthplace. In the 18th century, our brewery site was in “the Commons” - the outskirts of Charlottetown proper. Do Gooder - APA You’re on easy street with this go-to ale. A favourite style of our head brewer who values flavour balance as much as hop character. Named in tribute to all of the good folks who helped make the Upstreet dream a reality. We haven’t come up with a name for our Upstreet Superhero yet, so feel free to comment with your suggestion. White Noize - White IPA When you first heard it, you weren’t sure what to think. Though it wasn’t a new sound, it was to you. Yet as you listened deeper, there was an odd familiarity. You filled up on the catchy words, catchy melodies, toe-tapping beats, and then it just felt comfortable. Keep listening, it’s a part of you now. This wheat IPA is generously hopped, but its would-be bitterness is cancelled out with a 50% wheat bill. Rhuby Social-Strawberry Rhubarb Witbier You find yourself rubbing elbows with the Island’s finest at the Rhuby Social. Do you choose to go left, or right, or dead ahead? The right mix of sweet Island flavours and salty Island characters is the recipe for a great summer afternoon. Strawberry, rhubarb and spice make this witbier slightly tart and always refreshing. Booth 27 Category 12 Brewing Showcasing organic spelt grain, this straw coloured, pearlescent ale starts with a lightly fruity and floral nose that leads into a subtle body with a crisp, dry finish. Clean and slightly bittered – with just a hint of European sass – Simplicity reminds us all to step back, relax and appreciate the finer details. Disruption Black IPA Get ready to challenge what you think about dark beer. This black IPA is a calculated anomaly. It looks big and scary like a stout, but it drinks like an IPA. Close your eyes, you’ll never guess how far into the dark you’re sinking. With its fresh hop aroma and roasted malt flavour, Disruption is a whole new beast. Critical Point Pale Ale This true Northwest Pale Ale is all about timing. An emphasis on late hop additions with notes of tropical hops, Critical Point is extremely smooth. The alluring citrus aroma will draw you in and the well-rounded caramel finish will keep you coming back. Waveform Witbier This is Witbier gone rogue. Refreshing grapefruit citrus character leads into a soft wheat body, finishing with subtle hints of spicy cardamom. Insubordinate Session IPA This isn’t your standard IPA. The piney, citrusy hop character hits your palate with striking crispness that fades quickly, leading to a mild, malt sweetness and dry finish. See you back in the lab. Wild IPA Our Elemental Series is the culmination of our commitment to experimentation and innovation. Available for a short time and in limited quantities, this is an invitation into the lab that you don’t want to miss! Booth 28 – Pump House Pulled Pork Booth 29 – Pretzel Maker Booth 30-31 – PEI Brewing Company Gahan Blueberry Ale Enjoy a fruit beer that isn’t afraid to be a beer. Our Blueberry Ale is the perfect blend of organic local blueberries and a snappy, refreshing wheat beer. With a malt bill of almost 50% Canadian Wheat, 50% Canadian barley, and a touch of crystal malt, it’s bursting with crisp, clean malt flavours. We add real blueberry puree during fermentation which adds a subtle fruitiness and a slightly purple cast. This unfiltered brew delivers refreshing flavours without the tiresome sweetness found in most fruit beers. Gahan 1772 IPA This beer doesn’t hold back. We start with as much Canadian barley as we can fit in our mash mixer, then add some toasty Munich malt and toffee-flavoured crystal malt for a rich, malty balance to the hop onslaught that follows. We cram our kettle with Centennial and Cascade hop varieties for refreshing clean bitterness and hop flavour, then dry hop in the fermenter for an aroma that will spank you right in the face. Party like its 1772! Gahan Sir John A Honey Wheat One of our original brands, this crisp flavourful wheat beer has been a spring board for many craft beer love affairs over the years. We add a special blend of Canadian barley and wheat malts for brisk clean flavour, spicy hops for balance, and bucket loads of local honey for its lovely floral aroma. John A’s Honey Wheat is an easy drinking light ale with great thirst quenching qualities. Gahan Island Red This deep red ale deftly balances rich malt flavours of toast and toffee with subtle spicy hop aromas and a cleansing bitterness. One of our original brews, this beer makes a great introduction to the enticing flavours of craft beer and is also very versatile for pairing with food. Beach Chair Lager An ode to malt and hops, our approachable craft lager is made with only top quality Canadian Pilsner malts, spicy European noble hops, and lager yeast. After lengthy cold-conditioning, the resulting clean character allows the malt and hops to sing out! Grab a chair and sing along. Rogues Roost IPA Brewed with toasty English malts, herbal and spicy UK hops, and English ale yeast, this well-balanced traditional IPA delivers a complex flavour that stands out from the pack. Just like history’s legendary rogues. Gahan 8 Cord Double IPA We pushed the malt aside to let the hops shine through on this big, dry and tropical brew. Except citrus, pain and floral aromas are just enough ready malt flavour to carry the strong, smooth bitterness. We think this Double IPA is the perfect read for someone who’s been out in the fall air, blocking and splitting. Wedge your axe in the splitting block and settle in with this aromatic fall brew. Gahan Vic Park APA Everyone needs a good pale ale in their life. Our Vic Park APA is bold yet easy drinking with a silky malt profile, clean bright hop flavours, and just the right amount of bitterness to finish. We blend premium 2 Row and Vienna malts in equal amounts and hop exclusively with Citra to bring a depth of grapefruit, pine, and tropical fruit to the aroma. Booth 32-33 – Eisenhauer Agencies Lug Tread Lagered Pale Ale Beaus Brewery Available year-round, Lug-Tread Lagered Ale is our award winning, flagship beer. It is hand-crafted with Spring Water and Certified Organic Malts & Hops. We brew this tasty golden ale and then lager it to create a beer like nothing else in Ontario. Tom Green Milk Stout Beaus Brewery Beau’s and Canadian actor and comedian Tom Green have collaborated to create The Tom Green Beer. A milk stout, The Tom Green Beer displays flavours of chocolate and coffee, while delivering a creamy, velvety texture, and finishing with a mild sweetness. Buenos Dias Gruit Ale Beaus Brewery Buenos Dias pours light yellow with a slight haze and white foam. The aroma offers pronounced citrus notes with subtle coriander undercurrents. Zippy lime flavour is accented with a wicking salt edge in the mouthfeel. The finish is quick, clean and dry. Kissmeyer Nordic Pale Ale Beaus Brewery Kissmeyer Nordic Pale Ale is a medium-bodied pale ale, dry for the style, with balanced low to medium bitterness. Aromas are hoppy and fruity with slight herbal complexity. Taste is hoppy and dry, with malt, caramel, and herbs in the background. The Nordic Pale Ale has a crisp finish of hop bitterness followed by a subtle and complex herbal spiciness. Summer IPA – Beaus Brewery Booth 36-37-38-39 – Molson Coors Brewery Booth 44 St-Ambroise Oatmeal Stout McAuslan Brewery St-Ambroise Oatmeal Stout’s expert blend of deeply roasted malts has made it an international medal winner, including one of the nine Platinum medals awarded at the 1994 World Beer Cup. You’ll fall in love with your first sip of this rich brew punctuated by espresso and chocolate notes, topped with a thick, creamy head with just a hint of mocha. St-Ambroise Apricot Wheat Ale McAuslan Brewery Natural apricot flavour is married to barley and wheat malts to give St-Ambroise Apricot Wheat Ale its uniquely delicious, subtly sweet taste. A natural, delightfully refreshing choice for adventurous palates that appreciate a light ale with a playful twist. St-Ambroise IPA McAuslan Brewery McAuslan presents its New World take on the classic IPAs of the 19th-century England. In those days, the beers was brewed extra-strong and generously hopped to help it survive the long journey to India. Inspired by that history and today’s bold American IPAs, we’ve married Cascade and Chinook hops with a subtle blend of malts -anyone who appreciates strong ale will love it. Hop bitterness and malt smoothness: it’s a journey your taste buds will enjoy time and again. St-Ambroise Session IPA McAuslan Brewery With a St-Ambrosie Session IPA, you can enjoy all the hop aroma and flavour of a traditional IPA. With a lower alcohol content, this unfiltered IPA, is the perfect choice to be enjoyed again and again. St-Ambroise Pale Ale McAuslan Brewery Our flagship beer -the one that put McAuslan on the map. St-Ambroise Pale Ale is a golden, generously hopped brew, and a perennial favourite of the many pale ale drinkers who have enjoyed its rich, fruity flavour since 1989. Mad Jack 7 Series Mixer Pack The Mad Jack 7 Series Mixer Pack is a combo of our refreshing Hard Core Apple and Suckerpunch Lemon lagers, delivering an incredibly refreshing drinking experience for any occasion. Molson Canadian Cider Mixer Pack A combination of three of the most popular flavours makes it easy for you to enjoy all your favourites. The mix pack contains pear, stone fruit and the original ciders and is perfect for entertaining. Rickard’s Radler It was in the German countryside of the 1920s that the first Radler was born. After a hoard of thirsty cyclists swarmed a quaint Bavarian pub, a quick _thinking barkeep added citrus soda to his brew so he’d have enough drink to quench the crowd. The rest is well, history. Now, almost a century later, you _can enjoy our light and crisp Radler after a long ride in the hot sun or a lazy afternoon in the shade. Sip and enjoy all summer long. Miller Lite Miller Lite is a fine Pilsner brewed with the finest ingredients. As a matter of fact, Miller Lite is so fine, it’s been recognized by The 2014 Great American Beer Festival®, the largest beer competition in the world. Our flavor beat 31 other entrants, large and craft, to bring home the Gold Medal for American-Style Lager. Miller Genuine Draft Representing a true innovation in American brewing, MGD’s patented 4x cold-filtered process fashions the smooth drinkability of draft beer available in bottles and cans. Smooth flavor and distinct aroma, moderately fruity, slight toffee sweet taste, a light foaming head, low hop character, reduced bitterness and crisp, yet light smooth mouth feel with fine bubbles. Sol The brand has been brewed in Mexico since 1899. It is a light golden lager that has an approachable, smooth and refreshing taste. Creemore Summer Collection Explore the fresh tastes of Creemore Springs. The NEW Creemore Collection features three unique styles: The Creemore Springs Premium Lager is fire-brewed using the best ingredients and our own spring water - there’s truly no other lager like it! The Creemore Springs Traditional Pilsner is our fresh take on a traditional Pilsner. Kellerbier is an unfiltered, medieval German lager style with a naturally cloudy appearance. A perfect craft pack! Granville Island Summer Mingler The Granville Island Summer Mingler: 12 Beers. 4 Flavours. Experience four west coast inspired styles: two lagers & two ales: Hey Day Hefeweizen (5%), English Bay Pale Ale (5%), Island Lager (5%) and Cypress Honey Lager (4.7%) - all named after iconic Vancouver locations. Each style offers something special, with distinctive, all-natural flavours. It’s a must have summer seasonal mixed pack! ABF 2016 - Merchandise Table Atlantic Beer Festival swag for sale. Booth 34-35 – Kirkwood Diamond Canada Charlie Wells Dry Hopped Slight bitterness, hoppy aroma , subtle maltiness with a deliciously smooth finish. Hickson Baltic Porter This unconventional black lager will surprise you as much for its sweetness as its woody and fruity notes, with a hint of chocolate and caramel finish. Hickson Imperial IPA This Imperial IPA is a delight for the senses. With a sharp hop profile, it has an explosive aromatic bouquet which is the result of an intense dry hopping. Its perfect balance between hops, malt, and alcohol makes it easy and pleasant to drink. Hickson Session This American-inspired IPA Session offers intense flavors of grapefruit, citrus and more subtle peach notes. Its malty body is characterized by a touch of spices, brought by the malt of rye. Landshark Lager Landshark Lager is a refreshing, island-style lager that’s golden in colour and brewed with subtle hop notes and is amazingly refreshing! It’s about good times, good friends, good food, and a great beer. FINS UP! No Boats on Sundays It’s a perfectly flavourful, not too sweet, premium craft cider made from 100% Nova Scotia apples. Each batch of ‘No Boats’ is bottled in Truro, NS and then goes straight out to you, so you can put your work down and your OARS UP! Waterloo Citrus Radler Waterloo Citrus Radler gives a twist to refreshment with infusions of real lemon and lime juice. At the heart of this crisp Radler, you’ll find an honest lager with just a touch of pleasing bitterness. It’s perfect after nine innings. Or eighteen holes. Waterloo Dark Looks dark, tastes light. It’s Ontario’s favourite dark lager. A dark beer that is slowly brewed with Canadian grown malted barley, specialty coloured malts, imported hops and pure cultured brewers yeast. Dark lagers are enjoyed all year long, and they’re not as filling as ales. Waterloo IPA Waterloo IPA is a distinctively Canadian IPA that combines the citrus and floral hop aroma of American IPAs with the sweetness, body and finish of British-style India Pale Ales. Waterloo Radler Waterloo Lemonade Radler is a blend of real lemon juice and crisp lager beer. It’s the perfect drink to pair with freshly made garlic hummus. Small batch brewed in the traditional German style, crisp and Über refreshing. Wells Banana Bread Beer Tempting banoffee aromas tempered by a grassy, lemony nose all leading to a finely balanced, fresh, delicate flavour of peppery hops with a lingering dry finish. Wells Double Chocolate Stout Chocolate malt and real dark chocolate are combined with Young’s award winning rich, full flavoured dark beer to craft a satisfyingly indulgent, but never overly sweet experience. Wells IPA Dive into flavours both old and new and take your taste buds on an adventure through time. Your journey begins in 1800s England where IPAs were pale in colour and brewed with Goldings – the original IPA hop. Then fast-forward to the New World and revel in the tropical aromatics of Australian Galaxy and American Simcoe. This moreish brew has a gentle malt character and minerality, with a pronounced hoppy fruitiness. Booth 40 – Belliveau Orchards Scow Scow Craft Cider is a clear, straw-coloured, slightly sharp cider. Four heritage apple varieties go through our traditional vertical press, and the sweet stuff is then filtered and fermented for an honest beverage. Our cider honours the memory of the crews and builders who worked on the ‘scows’ in our region, many of whom resided a short horse’s gallop from our orchard. Booth 41-42 – Bruce Ashley Group Czechvar Budvar Budwiser Czechvar is the special name (editor’s note: for North America) of the world famous beer produced by the re­nowned brewery in Ceske Budejovice, Czech Republic. Benefitting from over 700 years of brewing experience of the South Bohemian region, Czechvar is the golden original, acknowledged by many connoisseurs as one of the best lagers in the world. Bitburger The classic Bitburger - a mature and most agreeable beer - is brewed with the best of ingredients in the same traditional way it has been for many, many years. The result is delicately tart and pleasantly bitter - with a strong hop taste. Tempt 9 Royal Unibrew Pale rose colour with light carbonation; forward aromas of berry fruit, lime zest and apple; very sweet and rounded on the palate, with forward flavours of strawberry preserves and key lime juice. Crabbies Halewood Steeped ginger combined with quality ingredients and matured for 6 weeks to create a delicously distinctive flavour. Belhaven Black Greene King Drawing on almost 300 years of brewing experience, Belhaven Black Scottish Stout is a masterpiece of brewing - a deluxe Scottish stout crafted for a dark, deep, flavour which comes from a unique blend of Scottish triple malts which complements the distinctive hop character. Booth 43 – Café Codiac NITRO COLD BREW — A Cafe Codiac Specialty! Our Nitro Cold Brew is made with our signature cold brew coffee blend which is steeped for 18 hours. Available on tap is infused with nitrogen which offers a unique flavour and creamy mouth feel. Once you try it it will be a new favourite! Booth 45 – C103 / Pump House Black and Blue Beer A popular combination of Pump House Muddy River Stout and Blueberry Ale. Booth 46 – New Country 96.9 / Pump House Outlaw Red Leaf Ale Deep reddish hue Irish inspired Ale with a lingering nut like maltness. Dry hopped for a medium bitterness with a smooth finish. Booth 47 – Greater Moncton Prostate Support Booth 48 Crafty Radler Radler is the German word for cyclist and was the invention of a German inn keeper back in the roaring twenties when the need for a delicious post ride beverage spawned the idea of mixing beer with popular fruit drinks. The Pump House, Moncton’s Craft brewery proudly presents the Crafty Radler. A refreshing blend of Craft beer and Craft Grapefruit & Tangerine soda. So Tasty that we almost kept it to ourselves. Booth 49-50 – Pump House Brewery Black Strap Brown Ale American style brown ale due to its medium bitterness. Truly brown in colour. Low to medium body, dry, sweet, malty finish of roasted barley and hints of black strap molasses. Malt bill prepared with a percentage of sour mash. 5.4% 26 IBU’s. Pump House IPA The first taste impression is of a very agreeable hop bitterness. Just enough to make you appreciate hops again, without being astringent or puckering. The citrus aroma plays very well together with the hop bitterness, while a pleasant maltiness in the background completes the picture of a prime example for a well balanced IPA. Definitely a beer for hop addicts and newbies to craft beers alike. Blueberry Ale Blonde coloured ale with the wonderful essence of fresh blueberries. Sweet flavours of peppery blueberries, malts and spicy hops make this one a winner all the way. A one-of-a-kind refresher. Cadian Cream Ale A golden coloured ale lending itself to the wonderful malty aromas layered with just a kiss of spicy hops for a clean, smooth finish that will keep you coming back for more. Fire Chief’s Red Ale A deep tawny reddish hued Irish-inspired ale with a lingering nut-like maltiness. Very lightly hopped with a pleasant estery fruitiness expiring to wonderfully smooth finish. Slainte! Scotch Ale Deep brown-amber coloured with a rich smokey aroma. Flavours of caramel, chocolate and peated malts. With it’s silky smooth, lightly smokey, roasty character it is a fantastic gold medal winning example of the style. Pump House Premium Lager A tribute to the Reinheitsgebot (beer purity law) of 1516, brewed using just barley, hops, yeast and water. Cold aged and matured for more than six weeks, there are no adjuncts, or artificial carbonation - resulting in a 100% natural lager. Biere de Garde A Belgian/French ale style, chestnut brown in colour. Low bitterness but characterized by complex fruity esters and alcohol can be evident. 7.5% ABV 4 Alarm IPA - India Pale Ale %7 ABV Our classic west coast style IPA is hoppy, fruity and citrusy with a fantastic caramel malt backbone keeping it well balanced. Tawny amber coloured and medium bodied with a long lingering finish. Fantastic with spicy foods or tangy salads. 80 IBU’s. Muddy River Stout Our oatmeal stout is deep midnight black coloured with a roasty aroma of malts, espresso and chocolate. Full and velvety with more sweet flavours of malt, coffee and chocolate as suggested in the aroma. Lightly acidic with a big finish, oatmeal surely isn’t just for breakfast anymore! Pail Ale An aromatic bouquet of hops and citrus fruits in our take on a pale ale, the light medium bodied maltiness leading to the smooth, lingering finish screams at you to have another sip! Booth 51 Moncton Craft Brewers Collective (Saturday afternoon session) Featuring a selection of craft beer produced by local breweries. Members include: Bore City Brewing Tide & Boar Brewing Flying Boats Brewery Acadie-Broue Celtic Knot Brewing Co. Beckwith Road Brewing Co. Verger Belliveau Orchard Pump House Brewery Arena“A” Moncton Coliseum ATLANTIC BEER FESTIVAL FLOOR PLAN PLAN D’ÉTAGE FESTIVAL DE LA BIÈRE DE L’ATLANTIQUE 1 Churchill Dauphinee 2 Nine Locks Brewing 3 NAC Imports 4 Mark Anthony 5 Mike’s Bev Company 6-7 Garrison 9 St. James Gate Porta-Potties Patio 18, 19 20, 21 48 22 22 AMCA Sales 23-2425 Good Pallets 49, 50 26 Upstreet 27 Category 12 28 Pulled Pork Sandwiches 29 Pretzel Maker McClelland Imports 12 ANBL Food American Micros – SPCA- United Way 20-21 Labatt Mer et Soleil 8 10-11 Agrena « A » Colisée de Moncton 18-19 13-14 Innovative Beverages 30-31 PEI Brewing Company 15-1617 Moosehead 32-33 Eisenhauer Agencies 34-35 Kirkwood Diamond 36-3738-39 Molson Coors 15,16,17 23, 24, 25 40 26 45 27 46 47 28 41-42 14, 13 44 ABF Merchandise C103 9 46 New Country 96.9 47 Prostate support 48 Crafty Radler 29 49-50 Pump House Brewery 6 ,7 51 44 31 5 32, 33 40 41, 42 4 34, 35 3 2 36, 37, 38, 39 51 Washrooms Café Codiac 45 8 43 Bruce Ashley Group 43 10, 11 12 Stage 30 Scow Cider 1 Moncton Craft Brewers Collective (Saturday Only) New brewery openings are the new normal 12 TH ANNUAL ATLANTIC BEER FESTIVAL BY CRAIG PINHEY 12 There was a time when a new brewery opening in New Brunswick was infrequent and surprising, and a reason for front page news. These days it is just the new normal, not cause for major celebration. It should still be celebrated, of course, but folks barely raise an eyebrow when they hear of a new brewery in their town. Oh, another brewery is opening in Fredericton? That’s nice. There will be three in Rothesay, when last year there were none? Cool! The Tide and Boar is now a brewery, too? I guess that’s not surprising. That’s the bottom line. It is not surprising. It’s to the point where one feels that every small town will soon have their own brewery, or perhaps three. Why not? Especially if it is a brewpub that serves food, too. What community would want to be left out of that deal? At last count according to the Atlantic Canada Beer Blog (www. acbeerblog.ca) there were 41 breweries/brewpubs/cideries open or soon to open in New Brunswick, and it just keeps growing. Pubs are ideally a public (hence the word pub) meeting place, where folks gather after activities (church, sports), or perhaps to meet for business discussions, or a date, or just to gossip and chat. Picture that pub on Coronation Street (the British TV show). Unfortunately, many of the traditional Maritime taverns devolved into places that you would not want to take your family. There was smoking and heavy drinking, and many did not have much food other than pickled eggs and pepperoni on the bar. Another development brought in video gambling the ambiance destroying VLTs - making bars even less attractive to folks who just want to have a beer and socialize over a decent meal. Many of the rural bars and city taverns became places that average people might even be afraid to go into at night, worrying about getting beat up. This resulted in people not treating their local tavern as a community hub. These new brewery taprooms and brewpubs hearken back to the idyllic nature of a community pub. Fans of local beer tend to be very easygoing folks. They enjoy good beer like they enjoy quality food. They are not looking to get drunk, find a partner for the night, or cause trouble. They’ll go for a walk with their dog and bring them into a taproom (if they don’t serve food, dogs are allowed in - it’s up to the owners), grab a beer and maybe have an impromptu political discussion with other locals. The bigger microbreweries are helping lead the way in this revolution of our drinking culture. Picaroons opened a small brewery/taproom in Saint John (The Picaroons General Store), a brewpub in St. Stephen (Five Kings) and their new Roundhouse brewery with taproom and food purveyor just across the river from Downtown Fredericton. Just when it seems that Sean Dunbar has slowed down, another Picaroons project pops up. There must be money in good, local beer. The irony is that he is probably not planning to expand more now, because the tiered tax system, based on size, means that they would have to pay more per litre across the board if Picaroons gets much bigger. While it is normal for bigger businesses to pay more, similar to how richer people pay more income tax, it makes sense to raise the maximum volume production for their current tier, to encourage growth. PEI Brewing Company, who not that long ago expanded into Nova Scotia by buying The Hart & Thistle brewpub on the waterfront and turning it into a successful Gahan brewpub location, are opening new locations in Moncton and Saint John (they also bought Rogues Roost in Halifax, but closed it and kept the brand). These new Gahan locations are essentially brewpubs, although they will serve the regular PEIBC beers made on the island, as well as other local beers, in addition to the brews that will be made on site (as of writing this, they are still looking for brewers for these two new locations). Both brewpubs will have 7 barrel breweries built by DME on PEI. The fact that PEIBC considers these worthy investments points to a healthy market for flavourful, local beer. “The Gahan Restaurant and Breweries compliment our beer strategy in the retail market,” says Senior Marketing Manager Shelley Bruce, “as we are presently in all Atlantic provinces with our line of beers. With the opening of Saint John and Moncton it will give us a Gahan flag in these markets to support our beer retail efforts.” The Saint John restaurant is targeted for this September, with the Moncton location destined for 2018. Gahan is taking over the Jungle Jim’s location on Prince William Street in the heart of Uptown Saint John, and will feature a 120 seat dining room, 30 seat seasonal outdoor patio, retail shop, and an oyster bar. It is not just the bigger microbreweries that are thriving in this high growth market. Breweries like Trailway and Grimross in Fredericton, and Hammond River in the Kennebecasis Valley, have had great success and either have expanded already or are in thick of it - many breweries that open small have trouble meeting demand - and smaller breweries like Loyalist City in Saint John, the new Foghorn and soon to be opened Long Bay in Rothesay seem to have profitable business models that work with a single, small location. Smaller ones, like Bogtrotter outside Fredericton and Flying Boats in Shediac, who can only service a few accounts, have an eye to expansion. Can you blame them? There has been some talk in New Brunswick about how perhaps too much government money is being directed towards small brewery start-ups, but, when you look at a place with a small brewing system that can create two or three full-time jobs and maybe some part-time jobs, while also driving tourism to the area, that is a very attractive proposition for small towns in New Brunswick. That’s true growth in good beer, and that’s the new normal. L’ouverture de nouvelles brasseries : le nouveau cours normal des choses CRAIG PINHEY Il fut un temps où l’ouverture d’une nouvelle brasserie au Nouveau-Brunswick était un fait inhabituel et surprenant, ainsi qu’une raison d’annoncer la nouvelle sur la première page des journaux. De nos jours, il s’agit de la nouvelle normalité, et non d’une raison d’organiser de grandes célébrations. Bien sûr, ce devrait tout de même être célébré, mais les gens ne sont plus étonnés quand ils apprennent qu’une nouvelle brasserie s’est installée dans leur ville. Oh, une autre brasserie a ouvert les portes à Fredericton? C’est bien. Il y a en aura trois à Rothesay… au même moment l’année dernière, il n’y en avait aucune? Bonne nouvelle, donc! Le Tide and Boar s’est joint aux autres brasseries? Ce n’est pas surprenant, je pense. On en vient à cela : ce n’est pas surprenant. À tel point que l’on est porté à croire que chaque petite ville aura bientôt sa propre brasserie, ou peut-être trois. Et pourquoi pas? En particulier si une brasserie-pub sert également de la nourriture. Quelle communauté ne voudrait pas en avoir une? D’après les statistiques de l’Atlantic Canada Beer Blog (www.acbeerblog.ca), 41 brasseries, brasseries-pubs et cidreries se sont établies ou sont sur le point de s’établir au Nouveau-Brunswick, et leur nombre ne fait qu’augmenter. Les pubs sont des endroits de rencontre publics idéaux (d’où le mot pub, pour public) où les gens se rencontrent après avoir pris part à des activités (église, sports, etc.), ou peut-être pour se rencontrer afin de tenir des discussions d’affaires, ou pour une soirée en couple ou encore pour échanger des potins et parler. Pensez à ce pub de Coronation Street (une émission de télévision britannique). Malheureusement, de nombreuses tavernes traditionnelles des Maritimes se sont transformées en des endroits qui ne sont pas convenables pour toute la famille. Les gens y fumaient et y buvaient excessivement, et de nombreux endroits n’offraient que peu de nourriture, autres que des œufs marinés et des morceaux de pepperoni au bar. Les TLV ont ensuite détruit l’atmosphère qui s’y trouvait une fois que les jeux vidéo firent leur apparition, raison pour laquelle les gens qui souhaitaient uniquement prendre une bière ou manger un bon repas fréquentèrent moins ces endroits. De nombreux bars ruraux et tavernes de la ville sont devenus des endroits que monsieur tout le monde hésitait à fréquenter parce qu’il avait peur de se faire rouer de coups. Les gens finirent donc par ne plus utiliser leur taverne locale comme noyau de rassemblement communautaire. Ces nouvelles buvettes et brasseries-pubs nous ont permis de revenir à l’époque idyllique des pubs communautaires. Les fervents de la bière locale ont tendance à être des personnes très amicales. Ils aiment la bonne bière Picaroons. Bien que ce soit normal pour les grandes entreprises de payer davantage, tout comme c’est le cas sur le plan fiscal pour les gens mieux nantis, il est logique d’augmenter la production de volume maximum au niveau actuel pour favoriser la croissance. PEI Brewing Company (PEIBC), qui a récemment pris de l’expansion dans la province de la Nouvelle-Écosse en achetant la brasserie-pub The Hart & Thistle sur le bord de l’eau et en la transformant en un emplacement Gahan prospère, ouvre de nouveaux établissements à Moncton et à Saint John (la compagnie a également acheté Rogues Roost à Halifax, mais l’a fermé et gardé la marque). Ces nouveaux emplacements Gahan sont en fait des brasseries-pubs, mais ils serviront les bières habituelles de la PEIBC confectionnée sur l’île, ainsi que d’autres bières locales, en plus des bières produites sur les lieux (au moment de la rédaction du présent article, la compagnie était encore à la recherche de brasseurs pour ces nouveaux emplacements). La compagnie DME de l’Île-duPrince-Édouard construira sept brasseries à barils pour les deux brasseries-pubs, ce qui démontre bien que la PEIBC perçoit ces endroits comme étant des points d’investissements qui apporteront des avantages au marché resplendissant de bières locales savoureuses. « Le restaurant et les brasseries Gahan complètent bien notre stratégie de bières dans le marché de détaillants, affirme Shelley Bruce, principale gestionnaire du marketing. En effet, nous sommes présents dans toutes les provinces de l’Atlantique grâce à notre gamme de bières. L’ouverture d’un établissement à Saint John et à Moncton fera connaître la marque Gahan dans ces marchés pour appuyer nos efforts de bières vendues au détail. » Le restaurant de Saint John est censé ouvrir les portes au mois de septembre de cette année. Pour ce qui est de l’emplacement de Moncton, l’ouverture est prévue en 2018. Gahan a acheté l’emplacement de Jungle Jim à Saint John, sur la rue Prince William, dans le cœur du centre-ville, et mettra en vedette une salle à manger de 120 places, une terrasse extérieure saisonnière de 30 places, un magasin au détail et un bar à huîtres. Ce ne sont pas uniquement les microbrasseries de plus grande taille qui s’épanouissent au sein de ce marché à grande croissance. Les brasseries comme Trailway et Grimross à Fredericton, et Hammond River dans la vallée de Kennebecasis, ont connu un franc succès et ont déjà pris de l’expansion, ou sont en plein agrandissement – les brasseries, qui étaient à l’origine de petite taille, ont de la difficulté à répondre à la demande –, et les plus petites brasseries comme Loyalist City à Saint John, le nouvel emplacement Foghorn et le Long Bay à Rothesay, qui est sur le point d’ouvrir, semblent avoir des modèles d’affaires rentables qui portent leurs fruits dans un seul petit emplacement. Les plus petits endroits, notamment Bogtrotter à l’extérieur de Fredericton et Flying Boats à Shediac, qui ne peuvent produire qu’à petite échelle, envisagent de prendre de l’expansion. Qui les blâmerait? Certains prétendent que trop de fonds gouvernementaux sont investis dans les nouvelles petites brasseries. Cependant, lorsque l’on réalise qu’un réseau de petites brasseries peut créer deux ou trois emplois à temps plein ou encore des emplois à temps partiel, tout en attirant les touristes dans la région, il s’agit d’une proposition très attrayante pour les petites villes du Nouveau-Brunswick. La bonne bière entraîne une véritable croissance… c’est-là le nouveau cours normal des choses. FESTIVAL DE LA BIÈRE DE L’ATLANTLANTIQUE tout comme ils aiment la nourriture de qualité. Ils ne veulent pas se soûler, trouver quelqu’un pour la nuit, ou causer du trouble. Ils iront se promener avec leur chien et l’emmèneront dans une buvette (si cette dernière ne sert pas de nourriture, les chiens y sont les bienvenus… tout dépend du propriétaire), prendront une bière et discuteront peut-être de politique avec d’autres gens de la région. Les microbrasseries de plus grande taille aident à mener cette révolution de notre culture de la boisson. Picaroons a ouvert une petite brasserie-buvette à Saint John (The Picaroons General Store), une brasserie-pub à St. Stephen (Five Kings) et sa nouvelle brasserie Roundhouse, située de l’autre côté de la rivière depuis le centre-ville de Fredericton, qui est dotée d’une buvette et d’un pourvoyeur alimentaire. Et juste quand l’on pense que Sean Dunbar est sur le point de prendre une pause, un autre projet Picaroons est lancé. Une bonne bière locale doit assurément apporter de l’argent. Fait ironique, il n’est probablement pas en train de planifier un agrandissement pour le moment en raison du système fiscal à niveaux. En effet, étant donné que ce dernier est fondé sur la taille, Sean aurait à payer plus au litre s’il décidait d’agrandir davantage 13 12TH ANNUAL ATLANTIC BEER FESTIVAL 2017 PEI Beer Festival 14 The Prince Edward Island Beer Festival takes place September 8th and 9th, 2017 at the Delta Prince Edward Hotel. The event is part of the Fall Flavours Festival and features over 100 beers from more than 35 breweries. It provides visitors and Islanders alike a chance to sample new and exciting beers while being educated on the art of craft brewing and beer tasting. The event entices attendees with not only its beer selection, but with live entertainment by local and regional talent. Attendees also enjoy games and local food options. The PEI Beer Festival features three session options, Friday evening, Saturday afternoon or Saturday evening, with a crowd of over 2500 people walking through the doors. This year marks the 6th year of the festival, which has continued to grow in popularity, selling out completely in both 2015 and 2016. Tickets and more information will be available at beerfestpei.ca. Festival de la bière de l’Île-du-PrinceLe Festival de la bière de l’Île-du-Prince-Édouard aura lieu les 8 et 9 septembre 2017 au Delta Prince Edward Hotel. L’événement fait partie du Festival des saveurs d’automne et met en valeur une centaine de bières de plus de 35 brasseries. Il donne aux visiteurs et aux insulaires l’occasion de savoureux des bières nouvelles et excitantes tout en apprenant davantage sur l’art du brassage artisanal et la dégustation de bières. L’événement permet non seulement aux participants de découvrir une sélection de bières, mais aussi de se laisser divertir sur les lieux par des musiciens locaux et régionaux. Ils auront également droit à des jeux et à des options de nourriture locale. Le festival de la bière de l’Île-du-Prince-Édouard présente trois options de séances, soit le vendredi soir, le samedi après-midi ou le samedi soir, lesquelles attirent une foule de plus de 2 500 personnes. Cette année marque le 6e anniversaire du festival, qui continue de connaître une croissance en popularité, comme en témoigne la vente de billets à guichets fermés en 2015 et en 2016. Pour obtenir des billets et d’autres renseignements, consultez beerfestpei.ca (en anglais). Beer Trends CRAIG PINHEY Fifteen years ago there wasn’t much new happening in the beer world in New Brunswick, so us fans of good beer got really excited whenever a new beer arrived at the ANBL, and we practically lost it when we heard about a new brewery possibly opening in the province. Times have changed. There’s so much interesting beer available locally, and all across North America, that it can be a case of sensory overload. That said, we beer geeks (calling someone a beer geek can be a compliment, by the way) are always interested in trying new brews, so that’s why beer festivals go out of their way to feature a lot of beer that isn’t normally available in the market. The Atlantic Beer Festival in Moncton always makes an effort to bring in good beer, including from the local market - NB and the rest of the Maritimes - as well as interesting stuff from out of the region. 2017 is no exception, as they’ve lined up a bunch of really cool suds. But first…what are the trends in beer these days? Several beer styles come to mind instantly. One is the “juicy” and usually cloudy stye of IPA and Double IPA (DIPA) made popular in New England, but brewed all over North America and even elsewhere. These beers are hazy and sometimes sludgy, and have an intense fruity nose from the use of west coast hops like Citra, Mosaic, Galaxy, Amarillo, and El Dorado, not so much for bitterness but as late hop additions for aroma and flavour. These beers are easy drinking and very fruity, sometimes bordering on the taste of a Radler, although with more alcohol and hop bitterness. Some folks love them and others don’t. That’s the beauty of having a wine range of beer styles available. There is something for everyone, including people who probably weren’t drinking local beer 20 years ago when most of the microbrews were variations on classic English Ale styles. That’s not a bad thing, but nowadays you can find almost every classic style under the sun - and some new ones - made locally. Another trend is sour beers, covering the whole range from fruity and fresh to extremely sour, and also strong, wood aged and complex sour beers. The common thread is that they are sour, either from the kettle sour technique (encouraging or adding lactobacillus bacteria in the kettle) or by fermenting with a concoction that includes lactobacillus and/or pediococcus bacteria, brettanomyces wild yeast, or a combination. These might include Lambic or Saison influenced beers modelled after the Belgian classics, or Berliner Weisse, in the German style. There are also sour versions of other classic beer styles, such as IPA, and beer made using only wild yeast, brettanomyces, for fermentation, the so-called “Brett beers.” Again, some love them, and some just tolerate. One could also argue that Black IPA is a trend, although the term is confusing. How can a beer be black and pale? IPA means India PALE Ale. I’d call it an India Black Ale (IBA) or stick to the name of the beer that defined the style, the Cascadian Dark ales from out west. Either way, there are a lot of beer lovers who enjoy roasty dark ales that have the bitterness of an IPA or DIPA. This also goes for Red IPA and White IPA. Technically there are no such things. How about IRA or IWA, maybe? Another trend would be “anything goes” beers ones that don’t necessarily fit any style description, but are more a case of brewers letting their freak flags fly - something wild that individual brewers like and think others might, too. We beer lovers are super keen to try these things. Keep them coming, although don’t expect me to always order a whole pint. There are plenty of interesting beers available at this years’ fest that fit these new trendy styles. Here are some interesting brews to look for and taste: JUICY Juicy DIPA, Garrison, Nova Scotia Wachusett Wally New England IPA, USA New Belgium Citradelic (Tangerine) IPA, USA Juicy Ass IPA, Flying Monkey,s Ontario SOUR/SAISON Bretteuse, La Trou du Diable, Quebec Berliner Weisse, Microbrasserie Les Trois Mousquetaires, Quebec Mort Subite Kriek, Belgium Cambridge Brewing Company Working Class Hero Session Saison, USA Evil Twin Sanquinem Aurantiac, Berliner/ Gose with Blood Oranges, USA Saison Rustique, Brasserie Dunham, Quebec IBA/CASCADIAN DARK Category 12 Black IPA, Vancouver The Darkness Cascadian Dark Ale, Boxing Rock ANYTHING GOES New Holland Dragon’s Milk Imperial Stout, USA Ommegang Fruition (Belgian Witte with Passion Fruit, Kiwi, Mango), USA Wells Banana Bread Beer, England Les tendances en matière de bières CRAIG PINHEY Il y a 15 ans, le monde de la bière était plutôt stagnant au Nouveau-Brunswick, raison pour laquelle les fervents de la bonne bière, dont je fais partie, étaient très enthousiastes lorsqu’une nouvelle bière arrivait à ANBL. Et que dire quand nous avons entendu parler de l’ouverture possible d’une nouvelle brasserie dans la province! Les temps ont changé. Nous avons désormais accès à tellement de bières dans la région et à l’échelle de l’Amérique du Nord… il en y a peut-être même trop pour notre bien. Cependant, nous, les « obsédés » de la bière (non, ce n’est pas un mot péjoratif dans ce cas, mais bien un compliment), sommes toujours prêts à essayer de nouvelles bières, ce qui incite les organisateurs de festivals de la bière à faire tout leur possible pour présenter beaucoup de bières que l’on ne retrouve habituellement pas sur le marché. Le Festival de bière de l’Atlantique, qui se déroule à Moncton, essaie toujours de présenter de bonnes bières, y compris celles du marché local, du Nouveau-Brunswick et du reste des pédiocoques, des levures sauvages brettanomyces, ou un mélange de tous ces ingrédients. Ces bières peuvent inclure des lambics ou des bières influencées par les saisons qui ont pour modèles les classiques belges, ou encore la Berliner Weisse, de style allemand. Il existe aussi des versions amères d’autres styles de bières classiques, par exemple l’IPA, et des bières confectionnées uniquement au moyen de levures sauvages, des brettanomyces, aux fins de fermentation. Ce sont les bières Brett. Encore une fois, certains les aiment, d’autres les tolèrent à peine. On pourrait également soutenir que la Black IPA, une bière brune, est une tendance, bien que le terme porte à confusion. En effet, comment une bière peutelle être à la fois blonde et brune? IPA signifie India PALE Ale. Je la nommerais plutôt India Black Ale (IBA) ou conserverais le nom de la bière qui a défini le style, la Cascadian Dark Ale de l’Ouest. Peu importe l’appellation, il y a de nombreux amateurs de bières qui aiment les ales brunes à saveur grillée ayant l’amertume d’une IPA ou d’une DIPA. La même chose s’applique aux IPA rouges et aux IPA blanches. Sur le plan technique, elles n’existent pas. Et pourquoi pas les IRA ou les IWA (acronymes de différentes organisations) pendant que nous y sommes? Une autre tendance fait surface, soit celle des bières qui ne suivent aucun modèle en particulier et auxquelles aucune description ne s’applique. Il s’agit plutôt de bières confectionnées par des brasseurs qui laissent libre cours à leur imagination et qui pensent que d’autres personnes aimeront aussi leurs créations. Nous, les amateurs de bières, sommes plus que prêts à essayer ces produits. Continuez à en confectionner, mais ne vous attendez pas à ce que j’en commande toujours une chopine complète. Le festival de cette année met en valeur une grande quantité de bières intéressantes qui adoptent ces nouveaux styles branchés. En voici quelques-unes que vous devriez rechercher et déguster : BIÈRES JUTEUSES Juicy DIPA de Garrison, en Nouvelle-Écosse IPA Wally de Wachusett en Nouvelle-Angleterre, aux États-Unis Citradelic de New Belgium (tangerine IPA), des ÉtatsUnis BIÈRES AMÈRES ET DE SAISON Bretteuse de la compagnie Le Trou du Diable, au Québec Berliner Weisse de la Microbrasserie Les Trois Mousquetaires, au Québec Mort Subite Kriek, de la Belgique Working Class Hero Session Saison de la Cambridge Brewing Company, des États-Unis Sanquinem Aurantiaco d’Evil Twin, Berliner/Gose with Blood Oranges, des ÉtatsUnis Saison Rustique de la Brasserie Dunham, au Québec IBA ET CASCADIAN DARK Black IPA de Category, à Vancouver The Darkness Cascadian Dark Ale. de Boxing Rock SANS MODÈLE PARTICULIER Dragon’s Milk Imperial Stout de New Holland, aux ÉtatsUnis Fruition d’Ommegang (Witte de Belgique contenant des fruits de la passion, des kiwis et des mangues), aux États-Unis Wells Banana Bread Beer, d’Angleterre Ce ne sont-là que quelques-unes des bières intéressantes à essayer lors du Festival de bière de l’Atlantique. Il y aura également des cidres, de même que des bières de petites brasseries du Nouveau-Brunswick, notamment celles de la Moncton Craft Brewers Collective. Peu importe vos goûts, que ce soit les bières classiques ou nouvelles et sauvages, vous pourrez sûrement trouver des produits qui vous conviennent. Thank you for voting us your FAVOURITE WINGS 4 YEARS RUNNING Not one, not two, not three, but 451 Paul St., Dieppe 1855 Mountain Rd., Moncton See for yourself why we’re also named BEST PUB IN TOWN FESTIVAL DE LA BIÈRE DE L’ATLANTLANTIQUE These are just some of the interesting beers to try at the Atlantic Beer Festival. There will be ciders, too, and be sure to look for beers from the local New Brunswick small breweries, including from the Moncton Craft Brewers Collective. Whatever your tastes, classic or new and wild, you will surely be able to find something that suits your fancy. Maritimes, ainsi que des produits intéressants de l’extérieur de la région. L’année 2017 n’y fera pas exception, comme en témoigne la gamme de bières très intéressantes du festival. Mais avant d’aller plus loin, étudions les tendances actuelles en matière de bières. Certains styles de bières viennent spontanément à l’esprit. Je pense en particulier à une bière de type « juteuse » et habituellement trouble d’IPA (India Pale Ale) ou de double IPA (DIPA), rendue populaire en Nouvelle-Angleterre, mais brassée partout en Amérique du Nord et même ailleurs au monde. Ces bières sont habituellement opaques et parfois boueuses, et comportent un nez fruité intense en raison de l’usage de houblons de la côte ouest, par exemple Citra, Galaxy, Amarillo et El Dorado. Ce n’est pas vraiment l’amertume de la bière qui caractérise ces bières, mais bien les ajouts tardifs de houblon qui lui donnent de l’arôme et de la saveur. Elles se boivent bien et sont très fruitées, commémorant parfois le goût d’une Radler, mais avec plus d’alcool et d’amertume de houblon. Ces bières ne font pas l’objet d’un commun accord : certains l’aiment et d’autres, pas du tout. C’est l’avantage d’avoir une gamme de bières qui sont disponibles comme le sont les vins. Il y en a pour tout un chacun, y compris ceux qui ne buvaient probablement pas de bières locales il y 20 ans, époque où la plupart des microbrasseries offraient des variations de l’ale britannique classique. Ce n’est pas une mauvaise chose, mais de nos jours, vous pouvez trouver n’importe quel style classique possible, et certaines nouvelles bières, de confection locale. Les bières amères constituent aussi une nouvelle tendance et présentent une grande diversité de caractéristiques : bières fruitées et fraîches, bières extrêmement amères, ou encore bières amères fortes, vieillies en fûts et complexes. L’amertume est leur point commun, que ce soit en raison de la technique d’amertume par bouilloire (ce qui favorise ou ajoute des bactéries lactobacilles dans la bouilloire) ou de la fermentation d’une préparation qui comprend des bactéries lactobacilles ou 15 SO TASTY THAT WE ALMOST KEPT IT TO OURSELVES TELLEMENT DÉLICEUX, ON NE L’A PRESQUE PAS PARTAGÉ! Wheeling into ANBL locations Summer 2016 Pédalez au ANBL Été 2016 554656