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The Core wireless speaker system Bring a universe of wireless music into every part of your life
A compact speaker with ‘better than stereo’ sound. Wireless. Multi-room. Portable. Truly liberating. Toronto, Ontario, Canada Technology
The most advanced wireless
Stream an infinite selection of music through Bluetooth: The Core can play any music your smart phone, tablet, laptop or PC can access, from online streaming sites or your personal music collection, no wires or Wi-Fi required. Take it wherever you want: The Core fits in your hand and has a 12-hour battery life. It’s completely portable, from the living room to the patio and beyond. Fill every room in your home with beautiful music: By pressing one button, you can connect up to nine
speaker system ever developed Introducing a wireless sound system designed to be the core of your musical universe. The Core is a high tech marvel that allows you to enjoy all of your music throughout your home and beyond, with amazing sonic realism. The Core is a small, portable and elegant speaker system that sounds like two widely separated full size HiFi speakers with smooth highs, crystal clear midrange and bone shaking bass. Really.
Cores to fill your home with multi-room stereo sound.
Better than stereo sound from just one little box There is no lack of small speakers that sound “good for their size.” A very few even have impressive bass. But they all sound like what they are – a single speaker with monophonic sound (like AM radio). They all fail to create the illusion that there are live musicians in the room; the sound is flat and onedimensional.
acoustic performance. It all starts with five customdesigned mid/high frequency speakers in three arrays along with a downward-firing woofer, driven by 120 Watts of digital power. Several digital signal processors bring out the best in any type of music you choose to play, while an ARM processing core intuitively works to keep the whole system synchronized.
The Core produces a huge multi-dimensional sound image that’s like listening to a pair of separated high-end speakers, except it's coming from a single device that's small enough to hold in your hand. Everyone who has heard The Core has shaken his or her head in amazement. “I can’t believe that one little box sounds like two big speakers!”
Acoustic Holography
Hear the difference Turn on your desktop speakers or plug in a good pair of headphones and launch this short video to experience the difference between drab old mono sound and stereo sound.
An Acoustic Marvel We have carefully chosen several cutting-edge technologies to create to the Core’s phenomenal
To achieve its amazing sonic feats, the Core uses an Acoustic Holography technology to produce a stereo sound field that is astonishing in size and sound quality. This technique works by physically recreating sound in space – similar to a hologram – which is purer and sounds even better than traditional stereo or surround sound.
Every spot is the sweet spot In a traditional stereo set up, listeners need to sit between two speakers to hear a well-balanced stereo image. Audiophiles refer to that as the “sweet spot.” To eliminate the sweet spot, the Core uses an audio rendering technique called Wave Field
Synthesis to produce a virtual acoustic scene. This acoustic image can be “viewed” from any position in the room and does not depend on the listener’s position.
Beautiful in any space
Bone-shaking bass
Our Absolute Bass Technology (ABT) is a combination of electronics, software, and mechanical engineering working in unison to produce a low frequency performance unmatched for its size. The end result is a speaker that you can hold in your hand that makes real bass, the kind you can feel and not just hear.
The Core is beautifully accented with a polished top and chrome base. Its bold yet simply beauty, compact size, minimal embellishments and lack of unsightly wires make the Core enviable in any space.
Infinite Music
Connect any wired or wireless external subwoofer to The Core for over-the-top bass performance perfect for action movies and parties, or an action movie party. When connected to a subwoofer, the Core uses Dynamic Re-tuning Technology: it automatically ceases all the bass duties and concentrates on flawless, higher output midrange and high frequency reproduction.
Small enough to hold in your hand Whatever music sources your Bluetooth enabled smart device can access, The Core can play. You will have full access to a virtually unlimited universe of music via streaming services like Spotify and Pandora plus thousands of online radio stations and podcasts. You can also access any music library, whether cloud-based or on a wireless home
network. Imagine having all the digital music you own immediately available to enjoy! The possibilities are endless.
Say Goodnight to Dropouts
One-touch Multi-room
Other wireless speakers use less sensitive Class 2 Bluetooth receivers, which can create annoying dropouts. The Core features high power Class 1 Bluetooth receiver technology that minimizes dropouts and extends range, creating a stable, strong and glitch free connection. With the touch of a button you can wirelessly connect up to nine Cores throughout your home. No router, Wi-Fi or special application is required. The Core creates its own 5 GHz dedicated music network. Each speaker can play a local source or receive music from one central unit.
Plug it in if that's your thing
The Core features an Optical digital connector and an analog input so you can connect wired sound sources such as CD player, turntable (with a phono preamp), DVD or video streaming device. Imagine being able to play a record in one room and hear it in any other rooms that have a Core.
Even bigger home theater sound Effortless Wireless The Core uses the finest Bluetooth quality to stream any format of music to your smart device, laptop or PC. Advanced Audio Coding (AAC) and aptX™ combine to bring out the best possible sound from your digital sources. And you won’t need a new application or passwords to learn. Just connect and enjoy! Use your phone or tablet as remote control for your sound system; it’s that easy. The Core supports “tap to pair” NFC and features a built-in USB port to charge your smart device when it is running low on battery.
Sound is just as important for movies as the images themselves. Plug in any video source such as cable box, Apple TV or Roku into The Core and your TV, and you are ready to rock. With The Core you don’t
need racks of equipment or miles of speaker wires to enjoy thrilling home theater audio performance.
Behind the scenes
On the move as much as you are
The Core Story With the Core's compact size and 12-hour battery life you can bring your stereo with you on a whim. Not just portable tunes, but high quality sound that you can share with your friends.
The Core is the product of five years of iterative
Do the Wave
And just because it is so darn cool we added gesture control. Simply wave your hand over The Core and it selects the next track in your smarts device’s playlist. Amaze your friends; astound your enemies; have fun with The Core.
development and exploration that started with one very simple question: ‘Why can’t a small speaker system sound beautiful?’ Working in collaboration with a community of innovative scientists, engineers, designers, musicians and creative partners, the Core was developed with three key tenets in mind: functional design, stunning sound and freedom for the listener. Also applied in the Core are lessons learned from the research and development project that yielded our award-winning Bluetooth DAC, the relay™ . Where we are in development The Core is a working device that does all the things we claim. We currently have fully functional samples that are awing our friends and company partners. We have all of the materials and technologies ready, have paid for the tooling and are in the process of optimizing fit, finish, and production processes to ensure the Core is up to our ridiculously high standards. Production timeline
SEPTEMBER
Tooling complete and the first batch of samples undergo rigorous testing DECEMBER Pilot production run begins with tweaks and improvements incorporated NOVEMBER Final production run and packaging underway DECEMBER First units shipping to our Indiegogo EARLY BACKERS in time for Christmas! MARCH 2015 Standard Shipping begins
Meet the team Benjamin Webster I Co-Founder, Product &
As a seasoned entrepreneur and investor, Neil deftly balances financial and operational priorities with the colossal creative goals of the company - and somehow manages to stay sane while doing it. Neil brings a responsive and lean approach to running everything behind the scenes, putting the systems and infrastructure in place to lay the groundwork for Mass Fidelity’s growth. Frédérique Saindon I Partner, Brand With many years of experience leading creative digital development and UI design teams, Frede is Mass Fidelity’s discerning eye. Frede knows what it takes to build a relationship between a brand and its customers, and owns every aspect of making Mass Fidelity look good. Depending on the day, that’s anything from etching out big picture digital strategy to making final decisions on product design. Mass Fidelity's partners CE Marketing Pros , the creative union of industry veterans Paul DiComo and Al Ballard, has been a strategic partner in bringing our brand and products to life for our customers. With over 30 years of experience in marketing consumer electronics, they have helped us with everything from key strategic advice, copywriting and web site development. Gibson Product Design has been a creative collaborator since the Core's inception, transforming our ideas (re: sketches on napkins) into the intelligently designed piece of beauty that is the Core. With a focus on innovative, high utility design, Gibson has won several industrial design awards over the last 8 years at the Consumer Electronics Show (CES). Techs Specs SIZE: MATERIAL: SPEAKERS:
business development With close to two decades of hands-on experience in the audio industry, Ben is a student of technology and is always thinking at least four products ahead of current development. Ben intuitively envisions the future of audio and his passion is defining innovative and aggressive products for Mass Fidelity and then developing the relationships necessary to bring them to life. He has his finger on the pulse of customer behaviour and loves to work on products that provide people with a magic combination of convenience and musical pleasure. Neil D'Souza I Co-Founder, Operations
6"x6"x4" (WxDxH) chrome, acrylic, fabric 5x Custom designed high output speaker drivers CONNECT: Bluetooth Class 1, 60 ft range MULTI-ROOM: Adaptive 5GHz dedicated network POWER: AC adapter & rechargeable battery AMP POWER: 120 Watts FREQ RESPONSE: 44Hz-20kHz
