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Media Alert 6th May, 2013
TIPA awards 2013: Triple success for Sony
BEST PREMIUM CAMERA: DSC-RX1
BEST CSC EXPERT LENS: SEL1018 E-mount lens
BEST VIDEOCAMERA: NEX-VG900
The prestigious Technical Image Press Association has once again recognised Sony’s innovation in the digital imaging industry. BEST PREMIUM CAMERA: Sony Cyber-shot DSC-RX1
The world’s first compact camera to offers users a 35mm full-frame Exmor CMOS sensor has been recognised as the best premium camera available. Featuring a `Carl Zeiss Sonnar` prime lens with f2.0 35mm fixed focal lengths and T* coating, every lens element has been adjusted to perfectly match the full frame sensor design. Delivering stunning image quality with full manual controls, ISO 50 to 25,600 capability (and expanded range of ISO 102,400 with a special Multi-Frame Noise Reduction feature) the camera can record Full HD movies, offers numerous shooting modes, including Auto HDR, and has a bright, 1.22 million dot LCD monitor. Full details of the DSC-RX1 can be seen here.
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BEST CSC EXPERT LENS: Sony E-mount 10-18mm f/4 OSS
The compact system camera market continues to show encouraging growth and Sony E-mount enthusiasts have an ever-increasing range of lenses to choose from to capture their shots. The Sony 10-18mm zoom lens offers users constant aperture of f/4 throughout its entire range, an equivalent focal length of 15-27mm. This lightweight (8 oz, 225 gms) lens is constructed of 10 elements in 8 groups and contains 3 aspherical elements and an optical system with Super Extra-low dispersion glass for near elimination of chromatic aberrations, even at the widest focal length setting. Optical Steady Shot image stabilisation adds significant versatility to this lens and maximises its impressive performance when shooting both stills and video, even in low light situations. Ideal for landscapes and interiors, it’s also capable of producing dramatic perspective effects at its widest setting. Full details can be viewed here. BEST VIDEOCAMERA: Sony NEX-VG900
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Further recognising Sony’s full frame expertise, the NEX-VG900 has been judged to be the best video camera. Utilising a full-frame, 24.3MP Exmor HD CMOS sensor, the NEX-VG900 can record in Full HD 50p, 50i, 25p and 24p plus offers uncompressed video via HDMI out. Capable of accepting both Sony E-mount and A-mount lenses (the latter via an LA-EA3 adapter) the VG900 has an impressive XGA OLED electronic viewfinder (2359k dots) that displays camera adjustments in real time. An integrated Quad Capsule Spatial Array 5.1 channel surround microphone captures brilliant sound and the optional XLR adapter facilitates the use of professional microphones. The design also includes dials and buttons for full manual control of iris, gain and shutter. Full details of the NEX-VG900 can be seen here For more information, please contact your local PR manager or: David Edwards, Corporate Communications, Sony Europe
[email protected] / +44 (0)1932 817 022 About TIPA TIPA (Technical Image Press Association) is a global organisation, represented by photo and imaging magazines worldwide. The current membership is 27 photo and imaging magazines from 14 countries across five continents (Africa, Asia, Australia, Europe and North America). TIPA also has a cooperative agreement with the Camera Journal Press Club of Japan. For over 20 years the association has been presenting annual awards to imaging products in order to help photo enthusiasts and professionals make the best purchasing choices. The magazine editors vote for the award winners after considering product innovation, ergonomics, design, ease-of-use, efficiency and price/performance ratio. Other TIPA activities include surveys among the member magazines’ readers and company visits.
About Sony: Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD high-definition (HD) television, Cyber-shot™ digital camera, Handycam® camcorder, “α” (pronounced Alpha) digital SLR camera, Sony Tablet and Walkman® MP3 player as well as its VAIO™ personal computers and 3D HD professional broadcast equipment. For more information on Sony Europe, please visit http://www.sony-europe.com. For more information on Sony Corporation please visit http://www.sony.net. “Sony”, “WALKMAN”, “VAIO”, “Cyber-shot”, “Handycam”, “α”, “Exmor”, “BRAVIA” and “XDCAM” are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners.
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