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Ultimate Fighting Championship® And Monster

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For Immediate Release ULTIMATE FIGHTING CHAMPIONSHIP® AND MONSTER DEBUT THE IN-EAR ISPORT OCTAGON™ HEADPHONE: THE OFFICIAL HEADPHONE FOR THE UFC New Special Edition In-Ear iSport Octagon Headphones Designed with Advanced Technology to Boost Performance New York, NY June 25, 2014 – Monster™, the world leader in personal audio, and the Ultimate Fighting Championship® today debuted at CE Week 2014 the Special Edition In-Ear iSport Octagon™ headphones. Designed as the athlete’s ultimate headphone, the iSport Octagon is inspired and worn by world-class UFC athletes such as UFC lightweight champion Anthony Pettis, they are designed to sustain the wear and tear of traveling and training. From intense training to the moment the fighter enters the arena to the pounding sounds of their personal sound track, music is an integral part of both the fighters’ and fans’ UFC experience. It’s what fuels fighters’ training and keeps them motivated before entering the Octagon™. The Special Edition In-Ear iSport Octagon™ headphones offer a custom in-ear fit audio seal and feature a variety of ear tips including the OmniTip™ rotating ear pipe to ensure acoustic isolation that allows focus on workouts and fitness goals. The Special Edition iSport Octagon headphones are available now Next-Generation Super-Secure In-Ear Clip Technology and Pure Audio Adrenaline™ To create the ultimate sports headphone with the distinctively superior Monster sound, engineers utilized a variety of sophisticated audio-enhancing headphone technologies. To ensure optimum sound quality at all times, Octagon iSport In-Ear Headphones feature a tight, custom fit audio seal thanks to the patented in-ear clip system and feature a variety of ear tips and the OmniTip ™rotating ear pipe– these technologies ensure acoustic isolation that allows you to stay focused on your workouts and achieve your fitness goals. Like all Monster headphones, the super tough iSports are designed to deliver unprecedented levels of headphone audio performance with extreme clarity, articulation, and tight deep pounding bass that motivates you to achieve at your highest level of performance. The softer, pliable and more durable ear-hook ensures hours of comfort and fatigue-free. Designed by Head Monster Noel Lee, Pure Monster Sound™ uses Monster’s latest advanced technologies to offer the full experience of live music with extreme clarity, tight articulation and deep pounding bass that motivates to achieve at the highest level of performance. The Special Edition In-Ear iSport Octagon headphones join the Over-Ear Octagon™ headphones in the UFC line, which feature swiveling padded ear cups with an Octagon-cut pattern and a stylish red and black matte finish. They are available now for pre-order at monsterproducts.com. 1 About Monster For the past 35 years, Monster has been a catalyst for innovation and big ideas. Discovering that cables in hi-fi systems influenced the sound, Head Monster Noel Lee developed Monster Cable® - an immediate hit. Monster engineered the sound of Beats® headphones, and has since become the world’s leading manufacturer of high-performance headphones, all featuring Pure Monster Sound™ technology. Today, the company offers advanced connectivity solutions for professional musicians, home entertainment, computing, mobile and gaming, as well as high performance AC Power and conditioning products. Monster continues to lead in innovation with over 662 patents worldwide and 100 pending, offering more than 5,000 products in over 160 countries. Monster also prides itself in helping those who are in less-than-fortunate circumstances through Monster Cares®. Above all, Monster does what it does BecauseThe Music Matters. About UFC® Universally recognized for its action-packed, can’t-miss events that have sold out some of the biggest arenas and stadiums across the globe, the UFC® is the world’s premier mixed martial arts (MMA) organization. Owned and operated by Zuffa, LLC, headquartered in Las Vegas and with offices in London, Toronto, Beijing and Sao Paulo, UFC produces more than 35 live events annually. The UFC is the largest pay-per-view event provider in the world with events distributed residentially through North American cable and satellite providers including iN DEMAND, DirecTV, DISH Network, Avail-TVN, and in Canada on Bell TV, Shaw Communications, Sasktel, and Viewer’s Choice. In 2011, the UFC burst into the mainstream with a landmark seven-year broadcast agreement with FOX Sports Media Group for live events and thousands of hours of programming on FOX, FOX Sports 1 and FOX Sports 2 including the longest-running sports reality show on television, The Ultimate Fighter®. In addition to its reach on FOX, UFC programming is broadcast in over 145 countries, to 821 million TV households worldwide, in 28 different languages. UFC content is also distributed commercially in the United States to bars and restaurants through Joe Hand Promotions, in English throughout Canada via Premium Sports Broadcasting Inc. and Australia via Main Event and in French throughout Quebec via Interbox. The UFC also connects with tens of millions of fans through its website, UFC.com, as well as social media sites Facebook and Twitter (@UFC). UFC President Dana White is considered one of the most accessible and followed executives in sports, with over 2.7 million followers on Twitter. UFC businesses also include more than 100 UFC GYM® locations, UFC.TV offering live event broadcasts and video on demand around the world, UFC FIT™, an in-home fitness and nutrition program, UFC 360, the internationally distributed magazine, a videogame franchise with EA, DVDs and Blu-rays, UFC Fight Club®, UFC Fan Expo®, branded apparel and Topps Trading Cards. For more information visit UFC.com. ### “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. The remote and mic are supported only by iPhone 3GS or later, iPad, iPod touch (2nd generation or later), iPod classic (120GB, 160GB), and iPod nano (4th generation or later). The remote is supported by iPod shuffle (3rd generation or later). Audio is supported by all iPad and iPod models. iPad, iPhone, iPod, iPod classic, iPod nano, and iPod touch are trademarks of Apple Inc., registered in the U.S. and other countries. Find complete music phone compatibility: monstercable.com/mp3/controltalkworks Designated trademarks and brands are the property of their respective owners. Press Contact: 2 For Monster: Sara Trujillo, [email protected] For UFC: Shauna Wilson, [email protected] 3