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1975 - 2015 KALIKÅ 40 Years 2015 KALIKÅ MJUKA KALIKÅ SOFT TOYS Fair Play Project 20 Years 2014 Anna Dmitrieva, Lyudmila Katrovskaya and Tatyana Sedova speak about the creation and development of the project ”Fair play”, which solves many difficulties in the lives of families with children with special needs. It all started almost accidentally. Elena Kozhevnikova, being in Stockholm, glanced into a shop called Kalikå and paid attention to the displayed toys. They were unusually bright and warm at the same time, begging one to pick them up. They stood in stark contrast to the serial uniformity of plastic production that Russian children and parents were used to. This gave birth to an idea, which Elena discussed with the chief executive of the firm Kalikå: Lisa Laster. After reaching a mutual agreement, they decided to create an enterprise making stuffed toys in Russia. It was a difficult time, mid-90s, when the transition hit Russian society and plunged it into a deep crisis. The increasing social instability caused concern even outside the borders. But this cooperative project was different from most others, and was therefore named “Fair Play”. It was initially oriented towards supporting those living outside of social protection and families raising children with disabilities, but not in the typical form of charity. Instead, the project created possibilities to join a fun, but also serious, game and gain independence. Lisa came to Russia, met with those who accepted the offer and showed which toys she would like to sew. And in spring 1994 the “play” began, with support from SIDA. To begin with, the project had only four participants, which met up at each other’s houses. But shortly the constellation started to increase, and they would sit in the rooms at the Institute, and – of course – take the work home. – Before, I was leading an arts society for parents with disabled children, says Lyudmila Kartovskaya, – and the mothers of these children took part in this project. In the 90s, no one would take on someone who worked part-time. But a disabled child takes care, and attention. Many of the husbands were out of work as well, and some did not even have husbands. They were doomed to begging. – I was feeling that it wasn’t long until my problems would swallow me whole, remembers Anna. – Help came when it was least expected, from Sweden, it was literally a lifebuoy. We were all really happy, because it was a real income, and there was a big plus in that the work could be done at home: the child could sit next to me, under my surveillance, and I could plan my own hours. – Participating in the project “Fair Play” is not only a comfortable job and a good cause. It’s also a possibility to not go and ask for help, Tanya adds, – as well as self-realize creatively speaking. Many who sew visualize what the kids are going to do with the toys. Each of the toys is handmade and has an individual creative touch of its maker. It’s a happiness that we can give to children and their parents. The purpose of the toy is to stimulate the child’s fantasy and develop its independence. For this reason, the toy designs are adapted to the children’s needs, to stimulate: clear, bright colours, highly contrasting details – such objects are easier to concentrate on. They are all made out of very soft cotton, which is nice to the touch, and some of them make sounds, which help the development of movement and sensory coordination. Finger toys give brilliant possibilities to interact with the child, and if they are older, one can come up with a show. This type of play connects parents and children. During its course, the project has increased in size, sometimes reaching almost 50 participants, and sometimes it has shrunk to twenty. Some come, and some go, though the core has always been the same. – We sew toys, but all of us have different professions. I, for example, am a stucco painter, continues Anna, – but there are also former teachers, health workers, engineers, bank workers, those who, because of life circumstances, have had to interrupt their work. The toys have been sold not only in Sweden, but also in Norway, Germany, France, England, USA and Japan. Those who seemingly were in a hopeless situation were able to create toys that attracted children and adults all over the world. It feels so good for these women to know that they can give happiness, and not only ask for help. Some achievements that are worth mentioning are both the increase in production (from 300 to more than 40 000 toys a year) and quality, and the longevity of the project: 20 years. Our purpose – to help families with disabled children to support themselves – has not changed. Our newest project is the “fur project”. We started to make toys out of real fur, to light up at the sight of these soft animals. The most important thing is to be warm at heart and to care for each other us occupied between the Kalika orders. It is hard not to smile when you see how the children light up at the sight of these soft animals. The most important thing is to be warm at heart and to care for each other. Lisa Laster (1953-2012) INO social programs «Fair Game» it is located in St.-Petersburg. KALIKÅ MJUKA KALIKÅ SOFT TOYS Kalikå AB Sandsborgsvägen 44 122 33 Enskede www.kalika.se First generation Second generation Lisa and some of the mothers in Stockholm 2002 KALIKÅ SOFT TOYS Natti Natti docka KALIKÅ MJUKA Älgdronk Maskskallra 4 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. +46 8 643 3340 email [email protected], www.kalika.se Rödahund Fiskrensskallra KALIKÅ SOFT TOYS Gripboll Mask i flaxplan Kärleksdronk KALIKÅ MJUKA Sjöhästbaby Spelfågel Mårten KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. +46 8 643 3340 email [email protected], www.kalika.se 5 WOODEN TOYS TRÄLEKSAKER KA005 Ride on bil. åkbil Design Björn Alskog PAE003 Liggvagn, Röd, vit, rosa eller ljusblå 6 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. +46 8 643 3340 email [email protected], www.kalika.se PAE004 Sittvagn, röd/gul, rosa/vit eller vit 24grod Draggroda Frog 24krok Dragkrokodil WOODEN TOYS TRÄLEKSAKER 25cl Classic gunghäst 24tax Dragtax, röd PAE002 Garage 24m09A Träbil, röd, grön, blå, gul, svart, rosa, ljusblå eller vit 24tax Dragtax, rosa KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. +46 8 643 3340 email [email protected], www.kalika.se 7 SPELA MUSIK KALIKÅ MUSIC Musik P003E Elpiano 25 tangenter, rött eller vitt 4 st AA batterier behövs 8 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se T003 Trumma stämbar XD8203 Xylofon rak M020 Tamburin, röd KALIKÅ MUSIC A003 Dragspel mini, rött A002 Dragspel Y027a Y027b Y027c Y027d Dubbelmaracas trä, rosa, vit, röd eller blå G004 Längd 63 cm, stålsträngar, rosa, röd, blå, svart SPELA MUSIK H009 Munspel Harmonica P001 Leksakspiano, rött, svart, vitt KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 9 SPELA MUSIK KALIKÅ MUSIC KALIKÅ Gitarrer G004 Längd 63 cm, stålsträngar, svart, röd, blå, rosa 10 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se Riddare och Pirat RIDDARE PIRAT 07003 07010 703603 07006 07014 07009 07007 NAVIR Optiska leksaker BELEDUC Handskedockor, stor sortering i lager Paola Reina Baby dockor 34 cm långa KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 11 CH10732C Tea set I plåt 15 delar i resväska, rosa med frukter FOR THE YOUNG CHEF KÖK CH80407C Tea set I plåt 15 delar i resväska, rosa med fåglar CH20027P Tea set 13 delar, rosa m vita prickar i väska CH20027R Tea set 13 delar, röd m vita prickar i väska CH205117 Picknickkorg med 4 rostfria muggar och fat. CH205128R Tea set I plåt 15 delar i resväska, röd med vita prickar CH2012RD Teset 13 delar rött med vita prickar 20930PI Tea set 13 delar, rosa med vita prickar CH9905MD-9 Teset 9 delar multifärgat 12 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se CH10414 Rostfria mini bestick i träask, 12 delar 20305A Kaffepanna 2013EM1R Emaljerad gryta stor, röd 2013EM2R Emaljerad gryta liten, röd 2013EM3R Emaljerad stekpanna, röd CH2003BK9 Mjölsikt CH2013EM8 Emaljfat, blått, rött eller vitt CH20541 Visp och slevset med rostfri skål och pannlapp KÖK 189 Mini Tea set 13 delar med nalle motiv FOR THE YOUNG CHEF 2003BK23 Rostfria bestick i träask, 16 delar CH2013EM10 Emaljmugg, blå, röd eller vit CH2003BK8S Mini Kavel CH10515P Tårtsprits CH2003C13 Köksset rostfritt med kastrull, ungsvante, måttset m.m. 21003 Kavel KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 13 SUITCASES WITH AN ADDED TOUCH 25hus Husväska, ljusblå. rosa, gul eller vit med röda prickar, levereras i set om 2 st. House, light blue, pink, yellow or white with red dots. Packed in sets of two, 26 cm with 22 cm inside. 25vagn Väskdockvagn, röd rosa eller ljusblå med vita prickar Baby Pram red, pink or light blue with white dots BARNRESVÄSKOR 25buss Buss blå eller röd Bus, blue or red 25sp Spårvagnsväska, röd, rosa eller ljusblå Tram, red, light blue or pink 19007 Barnresväska, röd, blå eller gul, set om 3 st Suitcase, red, blue, yellow, set of 3, 20+25+30 cm 19008-9 Väskset, röda, rosa, ljusblå eller ljusgröna med vita prickar, set om 3 st, 20+25+30 cm Suitcase, red, pink, light blue or light green with white dots, set of 3 pcs. 20+25+30 cm 14 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se The Kit Cat Clock 25hus Husväska röd med svart tak House, red with black roof 25sp Spårvagnsväska, ljusgrön Tram, light green KC02 KC01 KC01 The Original Kit Cat Clock 25sp Spårvagnsväska, rosa Tram, pink KC02 The Kitty Cat Clock Ballongbil 25sp Spårvagnsväska, gul Tram, yellow KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 15 4M Experiment och pyssel ca. 250 olika i lager 16 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 17 18 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 19 K’NEX Byggsatser 521 delar, Super Value Tub Cosmic Quest 35 Model Ultimate Treasure Chest Classics 4 Wheel Drive Truck Classics Transport Chopper 20 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se K’NEX Byggsatser Robo Strike Robo Smash Robo Sting K’NEXosaurus Rex Hyperspeed Hangtime Rollercoaster KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 21 Star Shooter Coaster Amazing Coaster Supersonic Swirl Ferris Wheel 22 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se Jättebubbelmix Vi har den stora äran att kunna presentera en produkt som slår det mesta... Vår populära bubbelmix kanske inte är en nyhet vid det här laget, snarare en uppskattad klassiker. Av en miljövänlig vegetabilisk mix skapar du enorma bubblor med fantastiskt resultat. En aktivitet som höjer stämmningen på de flesta kalas... 1501 1502 1503 1504 Jättebubbelmix förp. Minbubblespö förp. Bubblespö set 3 st. förp. Stort figurspö förp. 36 25 10 10 We would love to introduce you to a unique, best-selling product. Our popular giant bubble powder is made from only natural ingredients and is biodegradable. Just add one litre warm water and you can create enormous bubbles with perfect results; a fun for all ages activity for birthday parties and outdoor events. Giant bubble mix pack Mini wand pack Wand set 3 pcs. pack Large wand pack 36 25 10 10 JÄTTEBUBBELMIX 1501 1502 1503 1504 GIANT BUBBLES Giant Bubbles! KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se 23 KALIKÅ Fair Play 20 år KALIKÅ 40 år 1975-2015 KALIKÅ AB, Sandsborgsvägen 44, SE-122 33 Enskede, Sweden, tel. 08 643 3340 email [email protected], www.kalika.se